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		El gran giro de la mercadotecnia : la era del individuo y cómo beneficiarse con ella / Stan Rapp, Tom Collins ; traducción de Roberto A. Haas. by Rapp, Stan [autor.] \| Collins, Tom, 1843-1912 \| Haas, Roberto A [traductor .]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: español Original language: inglés Publisher: México : McGraw-Hill, 1991Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / R221g, ... Place hold Request article Add to cart (remove)
		Clientes para siempre / Carl Sewel, Paul B. Brown ; traducción Roberto A Arias. by Sewell, Carl [autor.] \| Brown, Paul B \| Haas, Roberto A [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : McGraw\Hill/Interamericana, 1994Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / S515c, ... Place hold Request article Add to cart (remove)
		Ganadores del maximarketing : el nuevo poder !preocuparse y atreverse! / Stan Rapp, Thomas L. Collins ; traducción de Roberto A. Haas. by Rapp, Stan [autor.] \| Collins, Thomas L \| Haas, Roberto A [traductor]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: español Publisher: México : McGraw-Hill Interamericana, 1994Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / R221g 1994, ... Place hold Request article Add to cart (remove)

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