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Subscribed : why the subscription model will be your company's future -- and what to do about it / Tien Tzuo, Gabe Weisert.

by Tzuo, Tien [autor.] | Weisert, Gabe.

Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Portfolio/Penguin, 2018Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.87 / T999s 2018.

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The contagious commandments : ten steps to brand bravery / Paul Kemp Robertson, Chris Barth.

by Kemp Robertson, Paul [autor.] | Barth, Chris.

Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Londres : Portfolio Penguin, 2018Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / K321c 2018.

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This is marketing : you can't be seen until you learn to see / Seth Godin.

by Godin, Seth [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Penguin Random House / Portfolio, 2018Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.802 / G585t 2018.

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