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		Comportamiento del consumidor / Michael R. Solomon ; traducción Leticia Esther Pineda Ayala. by Solomon, Michael R [autor.] \| Pineda Ayala, Leticia Esther [traductor]. Edition: Edición 7.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Pearson Educación, 2008Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.834 / S689c, ... Place hold Request article Add to cart (remove)
		Marketing : versión para Latinoamérica / Philip Kotler, Gary Armstrong ; traducción Leticia Esther Pineda Ayala. by Kotler, Philip, 931 - [autor.] \| Armstrong, Gary Coaut. - Pineda Ayala, Leticia Esther [traductor]. Edition: 11.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Pearson Educación, 2007Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874m, ... Place hold Request article Add to cart (remove)
		Estadistica / Mario F. Triola ; traducción Leticia Esther Pineda Ayala ; revisión técnica Roberto Hernández Ramírez. by Triola, Mario F [autor.] \| Fuerte Rivera, Ruben [editor] \| Pineda Ayala, Leticia Esther [traductor]. Edition: 10a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: México : Pearson Educación, 2009Availability: Items available for loan: Biblioteca CESA (4)Call number: 519.5 / T737e, ... Place hold Request article Add to cart (remove)
		Administración de recursos humanos / Gary Dessler ; traducción Leticia Esther Pineda Ayala ; revisión técnica Ricardo Varela Juárez, Christina Huerta Sobrino, José Luis Rodríguez Tepezano. by Dessler, Gary, 1942- [autor.] \| Guerrero Rosas, Pablo Miguel [editor] \| Huerta Sobrino, Christina [revisión] \| Pineda Ayala, Leticia Esther [traductor] \| Rodríguez Tepezano, José Luis [revisión] \| Varela Juárez, Ricardo A [revisión]. Edition: 11a. edition / Editor Pablo Miguel Guerrero Rosas.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Prentice Hall, Pearson Educación, 2009Online access: Recurso electrónico Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.3 / D475a. Place hold Request article Add to cart (remove)
		Desarrollo de habilidades directivas / David A. Whetten y Kim S. Cameron ; traducción de Leticia Esther Pineda Ayala. by Whetten, David A [autor] \| Cameron, Kim S [autor] \| Pineda Ayala, Leticia Esther. Series: AdministraciónEdition: Octava edición.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México, D.F. : Pearson, Prentice Hall, 2011Publisher: [México] : [s.e.], 2011Online access: Acceso en línea (texto completo) Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.4092 / W568d2 2011. Place hold Request article Add to cart (remove)
		Marketing de servicios : personal, tecnologia y estrategia / Christopher Lovelock, Jochen Wirtz ; traduccion, Leticia Esther Pineda Ayala. by Lovelock, Christopher H [autor] \| Pineda Ayala, Leticia Esther [traductor] \| Wirtz, Jochen [autor]. Edition: 6a edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Mexico : Pearson Educacion, 2009Publisher: [s.l.] : [s.e.], 2009Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / L911m 2009, ... Place hold Request article Add to cart (remove)
		Probabilidad y estadística para ingeniería y ciencias / Ronald E. Walpole ...[y otros]. ; traductora Leticia Esther Pineda Ayala. by Walpole, Ronald E [autor.] \| Myers, Raymond H \| Myres, Sharon L \| Pineda Ayala, Leticia Esther \| Ye, Keying. Edition: 9a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Pearson, 2012Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 519.5 / W218p1 2012. Place hold Request article Add to cart (remove)
		Administración de recursos humanos : enfoque latinoamericano / Gary Dessler y Ricardo Alfredo Varela Juárez ; traducción Leticia Esther Pineda Ayala y Victor Campos Olguín. by Dessler, Gary, 1942- [autor.] \| Campos Olguín, Víctor [traductor] \| Pineda Ayala, Leticia Esther [traductor] \| Varela Juárez, Ricardo Alfredo. Edition: 5a edición .Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Pearson Educación, 2011Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.3 / D475a1 2011. Place hold Request article Add to cart (remove)
		Dirección de marketing / Philip Kotler, Kevin Lane Keller ; traducción de Leticia Esther Pineda Ayala, Lourdes Amador Araujo. by Kotler, Philip, 1931- [autor.] \| Amador Araujo, Lourdes \| Lane Keller, Kevin \| Pineda Ayala, Leticia Esther. Edition: Decimoquinta edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: México D.F. : Pearson, 2016Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (8)Call number: 658.8 / K874d1 2016, ... Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Investigación de mercados : conceptos esenciales / Naresh K. Malhotra ; traductor Leticia Esther Pineda Ayala. by Malhotra, Naresh K [autor.] \| Pineda Ayala, Leticia Esther [traductor]. Edition: 1a. edición.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México D.F. Pearson Educación, 2016Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / M249i3 2016. Place hold Request article Add to cart (remove)
		Fundamentos de marketing / Philip Kotler, Gary Armstrong ; traductores Lourdes Amador Araujo, Leticia Esther Pineda Ayala. by Kotler, Philip, 1931- [autor.] \| Armstrong, Gary \| Amador Araujo, Lourdes \| Pineda Ayala, Leticia Esther. Edition: 13ra. edición .Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: Ciudad de México : Pearson Educación, 2017Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874f2 2016, ... Not available: Biblioteca CESA: Checked out (1). Place hold Request article Add to cart (remove)
		Administración / Stephen P. Robbins, Mary Coulter ; traducción Luis Óscar Madrigal Muñiz, Leticia Esther Pineda Ayala. by Robbins, Stephen P, 1943- [autor.] \| Coulter, Mary \| Madrigal Muñiz, Luis Oscar [traductor .] \| Pineda Ayala, Leticia Esther [traductor .]. Edition: 12a. edición .Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: México : Pearson Educación, 2014Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.4001 / R632a7 2014. Place hold Request article Add to cart (remove)

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