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		La (R)evolución e\business : claves para vivir y trabajar en un mundo interconectado / Daniel Amor ; traducción, Tradnet. by Amor, Daniel [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Buenos Aires ; Bogotá : Prentice Hall : Pearson Educación, 2000Other title: E\business evolución.Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / A524r. Place hold Request article Add to cart (remove)
		Canales de venta : llegue a más clientes, venda más productos y obtenga más ganancias / Lawrence G. Friedman, Tomothy R. Furey ; traducción Ma. Ascención Guadalupe de la Campa Pérez\Sevilla. by Friedman, Lawrence G [autor.] \| Campa Pérez-Sevilla, María Ascención Guadalupe de La [traductor] \| Furey, Tomothy R. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Pearson Educación, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.84 / F911c. Place hold Request article Add to cart (remove)
		Administracion de servicios : estrategias para la creacion de valor en el nuevo paradigma de los negocios / Christopher Loverlock, [y otros cuatro] ; traduccion Miguel Angel Sanchez Carrion, Pilar Mascaro Sacristan, Jaime Gomez Mont Araiza ; colaboracion tecnica Karla Veronica Cabrera Martinez. by Lovelock, Christopher H [autor] \| Cabrera Martinez, Karla Veronica [colaborador] \| Gómez Mont Araiza, Jaime [traductor] \| Mascaró Sacristán, Pilar [traductor] \| Sánchez Carrión, Miguel Angel [traductor]. Series: Area: AdministracionEdition: Segunda edicion.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Naucalpan de Juarez, Estado de Mexico : Pearson Educacion de Mexico : Prentice Hall, 2011Publisher: [s.l.] : [s.e.], 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / A238a. Place hold Request article Add to cart (remove)
		Gestión por categorías y trade marketing / Antonio Díaz Morales ; prólogo de Fernando Sánchez Suárez. by Díaz Morales, Antonio [autor.] \| Gómez Arnau, Adriana [editor] \| Sánchez Suárez, Fernando. Series: Financial TimesEdition: Editora Adriana Gómez\Arnau.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Pearson Educación, 2000Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / D542g 2000, ... Place hold Request article Add to cart (remove)
		La guía definitiva del plan de marketing : la via rápida y más inteligente para elaborar un plan de marketing / Angela Hatton ; traducción de Alejandro Jockl. by Hatton, Angela - Jockl, Alejandro [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Pearson Educación, 2000Availability: Not available: Biblioteca CESA: Checked out (1). Place hold Request article Add to cart (remove)
		Marketing / Philip Kotler, Gary Armstrong ; traductor Roberto Luis Escalona García. by Kotler, Philip [autor.] \| Escalona García, Roberto Luis [traductor.] \| Armstrong, Gary. Edition: 8a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: México : Pearson Educación, 2001Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874m, ... Place hold Request article Add to cart (remove)
		Plan de marketing paso a paso : una guía práctica para lanzar con éxito productos, servicios e ideas / Vicente Ambrósio ; editor Orlando Fernández. by Ambrosio, Vicente [autor.] \| Fernández, Orlando [editor]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: Bogotá : Pearson Educación de Colombia, 2000Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / A496p, ... Place hold Request article Add to cart (remove)
		Fundamentos de marketing / Philip Kotler, Gary Armstrong ; traduccion de Roberto Escalona García. by Kotler, Philip [autor.] \| Armstrong, Gary \| Escalona García, Roberto Luis [traductor.]. Edition: 6a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: México : Pearson Educación de México, 2003Availability: Items available for loan: Biblioteca CESA (4)Call number: 658.8 / K874f, ... Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Marketing social : teoria y practica / Luis Alfonso Perez Romero. by Perez Romero, Luis Alfonso [autor] \| Bibliotechnia (Firma Comercial). Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Mexico : Pearson Educacion, 2004Publisher: [s.l.] : [s.e.], 2004Online access: Texto completo via Bibliotechnia \| Texto completo via Pearson Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P438m. Place hold Request article Add to cart (remove)
		Marketing / Philip Kotler ... [y otros] ; traducción de Clara Eugenia Rivera Rodríguez, María de Ancos Rivera ; revisión técnica Andrés Ibanez Tardel. by Kotler, Philip [autor.] \| Armstrong, Gary \| Cámara Ibánez, Dionisio \| Cruz Roche, Ignacio \| Rivera Rodríguez, Clara Eugenia [traductor .] \| Ancos Rivera, María de [traductor .] \| Ibañez Tardel, Andrés [revisión .]. Edition: 10a. edición .Material type: Text; Literary form: Not fiction ; Audience: General; Language: español Original language: inglés Publisher: México : Pearson Educación, Prentice Hall, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874m 2004, ... Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Los 80 conceptos esenciales de marketing de la A a la Z / Philip Kotler ; traducción de Dionisio Cámara y Sergio Bilbao. by Kotler, Philip [autor.] \| Bilbao, Sergio [traductor] \| Cámara, Dionisio [traductor] \| Gómez Arnau, Adriana [editor]. Series: Pearson HallEdition: Edición Adriana Gómez\Arnau.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Pearson Educación, 2003Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874o, ... Place hold Request article Add to cart (remove)
		Comercialización y retailing : distribución comercial aplicada / María Dolores de Juan Vigaray. by Juan Vigaray, María Dolores De [autor] \| Fayerman Aragón,David. Series: Comercio ; 339Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Pearson Educación S.A., 2005Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.84 / D278c. Place hold Request article Add to cart (remove)
		Comportamiento del consumidor / Leon G. Schiffman, Leslie Lazar Kanuk ; traducción Victoria Flores Flores ; revisión Julieta Mercado González ...[y otros]. by Schiffman, Leon G [autor.] \| Flores Flores, Victoria [traductor] \| Kanuk, Leslie Lazar \| Mercado González, Julieta [revisión] \| Reyes Martínez, Javier [editor]. Edition: 8a. edition / Editor Javier Reyes Martínez.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Pearson Educación, 2005Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / S333c. Place hold Request article Add to cart (remove)
		El plan de márketing : guía de referencia / Marian Burk Wood. by Burk Wood, Marian [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Pearson Educación, 2004Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B959p. Place hold Request article Add to cart (remove)
		Introducción a la investigación de mercados : un enfoque para América Latina / Marcela Benassini Félix ; edición Marisa de Anta. by Benassini Félix, Marcela [autor.] \| Anta, Marisa [editor.]. Series: (Prentice Hall)Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: México : Pearson Educación, 2001Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.83 / B456i, ... Place hold Request article Add to cart (remove)
		Administración de servicios : estrategias de marketing, operaciones y recursos humanos / Christopher H. Lovelock ... [y otros] ; traducción Miguel Ángel Sánchez Carrión, Pilar Mascaró Sacristán, Angel Apuntes Aguirre. by Apuntes Aguirre, Angel [autor.] \| Anta, Marisa De [editor] \| Lovelock, Christopher H \| Mascaró Sacristán, Pilar [traductor] \| Sánchez Carrión, Miguel Angel [traductor]. Edition: Editora Marisa de Anta.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Pearson Educación, Prentice Hall, 2004Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / L898a. Place hold Request article Add to cart (remove)
		Dirección de Marketing / Philip Kotler, Kevin Lane Keller. by Kotler, Philip [autor.] \| Keller, Kevin Lane [coautor] \| Rivera, Clara E [traductor]. Edition: 12a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Pearson Educacion, 2006Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / K874d, ... Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Marketing internacional / Frank Bradley, Haydeé Calderón ; traducción Clara E Rivera. by Bradley, Frank [autor.] \| Calderón, Haydee \| Rivera, Clara E. Edition: 5a. edition / editor Juan Luis Posadas.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Pearson Educación, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B811m. Place hold Request article Add to cart (remove)
		Comportamiento del consumidor / Michael R. Solomon ; traducción Leticia Esther Pineda Ayala. by Solomon, Michael R [autor.] \| Pineda Ayala, Leticia Esther [traductor]. Edition: Edición 7.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Pearson Educación, 2008Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.834 / S689c, ... Place hold Request article Add to cart (remove)

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