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		Curso básico de correspondencia / Beatriz de Duenas. by Duenas, Beatriz De [autor.]. Series: Biblioteca BásicaMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : McGraw-Hill, 1979Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.45 / D852c. Place hold Request article Add to cart (remove)
		La siguiente evolución del marketing : conéctese con sus clientes mediante el marketing con significado / Bob Gilbreath ; traducción de María del Carmen Chávez García. by Gilbreath, Bob [autor] \| Chávez García, María Del Carmen. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : McGraw\Hill, 2011Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / G466s, ... Place hold Request article Add to cart (remove)
		Investigación de mercados : un enfoque aplicado / Thomas C. Kinnear ; James R. Taylor ; traducción Antonio José Godoy ; revisión técnica Juan Gonzalo Londoño J. by Kinnear, Thomas C [autor.] \| Godoy, Antonio José [traductor] \| Londoño J., Juan Gonzalo \| Taylor, James R. Edition: 2a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México ; Bogotá : McGraw\Hill Latinoamericana, 1981Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / K557i. Place hold Request article Add to cart (remove)
		La comunicación en la mercadotecnia / Kenneth L. Rowe ; editor Eugene L. Dorr ; traducción María Elena Zavotsky E. by Zavotsky E., María Elena [traductor]. Series: Curso Práctico de Mercadotecnia Mcgraw\Hill ; 3Edition: 1a edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México ; Buenos Aires : McGraw\Hill, 1999Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / R878c. Place hold Request article Add to cart (remove)
		Matemáticas en la mercadotecnia / William B. Logan ; M. Herbert Freeman ; traducción Alfredo Díaz Mata. by Logan, William B [autor.] \| Díaz Mata, Alfredo [traductor] \| Dorr, Eugene L [editor] \| Herbert Freeman, M \| Villarreal Villarreal, Hector [revisión]. Series: Curso práctico de mercadotecnia McGraw\Hill ; 7Edition: 2a edition / Eugene L Dorr.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : McGraw\Hill, 1983Availability: Not available: Biblioteca CESA: Damaged (2). Request article Add to cart (remove)
		Planeación del producto / traductor María Antonieta Esteve de Baralt. by Nye, Bernard C [autor.] \| Dorr, Eugene L. Series: Serie Dorr. MercadotecniaMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Libros McGraw\Hill de México, 1973Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.575 / N994p, ... Place hold Request article Add to cart (remove)
		Relaciones humanas en la mercadotecnia / Donald D. Hiserodt. by Hiserodt, Donald D [autor.]. Series: Curso de mercadotecniaMcGraw ; volume 4Edition: 2a edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : McGraw\Hill, 1988Availability: Items available for loan: Biblioteca CESA (2)Call number: 659.2 / H673r, ... Place hold Request article Add to cart (remove)
		Servicio a clientes / Leroy M. Buckner , Eugene L. Dorr ; Traducción de Vicente Pardo Mariscal. by Buckner, Leroy M [autor.] \| Dorr, Eugene L [coautor]. Series: Curso práctico de mercadotecnia McGraw-Hill ; No. 10Edition: 2 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : McGraw-Hill, 1983Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / B922s. Place hold Request article Add to cart (remove)
		Correspondencia comercial práctica / Rosemary T. Fruehling ; Sharon Bouchard ; traduccin Sarui Kaled de Allub ; revisión técnica Blanca Alpina Montoya Camarena. by Fruehling, Rose Mary T [autor.] \| Kaled Allub, Sarui [traductor] \| Montoya Camarena, Blanca Alpina [traductor]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : McGraw\Hill, [c1983]Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.45 / F944c. Place hold Request article Add to cart (remove)
		Credits and collections in theory an practice / Theodore N. Beckman, Robert Bartels. by Beckman, Theodore N [autor.] \| Bartels, Robert [coautor]. Edition: 5 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw-Hill, 1949Availability: Items available for loan: Biblioteca CESA (1)Call number: 332.678 / B283c. Place hold Request article Add to cart (remove)
		Cómo ganar (y conservar) la ventaja competitiva en los negocios / William E. Rothschild ; traducción Roberto Haas García ; revisión técnica Jorge Rodríguez y Rodríguez. by Rothschild, William E [autor.] \| Haas García, Roberto Andrés [traductor] \| Rodríguez y Rodríguez, Jorge. Series: AdministraciónMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : McGraw\Hill, 1987Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.4 / R839c. Place hold Request article Add to cart (remove)
		Posicionamiento : el concepto que ha revolucionado la comunicación publicitaria y la mercadotecnia / Al Ries, Jack Trout ; traduccion Manuel Arboli Gascon. by Ries, Al [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : McGraw-Hill, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / R559p. Place hold Request article Add to cart (remove)
		Posicionamiento : el concepto que ha revolucionado la comunicación publicitaria y la mercadotecnia / Al Ries, Jack Trout ; traducción Gloria Presa Ampudia ; revisión técnica Jorge Rodríguez y Rodrguez. by Ries, Al [autor.] \| Presa Ampudia, Gloria [traductor] \| Rodríguez y Rodríguez, Jorge \| Trout, Jack. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México ; Bogotá : McGraw\Hill, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / R559p. Place hold Request article Add to cart (remove)
		The strategic and operational planning of marketing / Gordon E. Greenley. by Greenley, Gordon E [autor.]. Series: The McGraw-Hill MarketingMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: London : McGraw-Hill, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / G814s. Place hold Request article Add to cart (remove)
		Maximarketing : el nuevo rumbo de las estrategias de publicidad promoción y mercadotecnia / Stan Rapp, Thomas L. Collins ; traducción de Robert A. Haas García . by Rapp, Stan [autor.] \| Collins, Thomas L \| Haas García, Robert [traductor .]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: español Original language: inglés Publisher: Bogotá : McGraw-Hill, 1989Availability: Items available for loan: Biblioteca CESA (3)Call number: 659.111 / R221m 1989, ... Place hold Request article Add to cart (remove)
		La revolución del Marketing : la táctica dicta la estrategia / Al Ries, Jack Trout ; traducción Alberto Narváez Rozo ; con la asesoría de Orión Traducciones ; revisión técnica de Masashi Kikuchi Yokoyama, Juan Pablo Múnoz Concha, Alejandro Schnarch Kirberg. by Ries, Al [autor.] \| Kikuchi Yokoyama, Masashi \| Múñoz Concha, Juan Pablo \| Narváez Rozo, Alberto [traductor] \| Schnarch, Alejandro \| Trout, Jack. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : McGraw\Hill, 1989Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / R559r, ... Place hold Request article Add to cart (remove)
		Investigación de mercados : un enfoque aplicado / Thomas C. Kinnear ; James R. Taylor ; traducción Antonio José Godoy ; revisión técnica Juan Gonzalo Londoño J. by Kinnear, Thomas C [autor.] \| Godoy, Antonio José [traductor] \| Londoño J., Juan Gonzalo \| Taylor, James R. Edition: 2a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México ; Bogotá : McGraw\Hill Latinoamericana, 1981Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / K557i. Place hold Request article Add to cart (remove)
		Redaccion comercial estructurada / Demóstenes Rojas R., revised téc. Nohemy Canaveral Norena. by Rojas R. Demóstenes [autor.]. Edition: 2a edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : McGraw\Hill Latinoamericana, 1982Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.45 / R741r. Place hold Request article Add to cart (remove)
		La nueva mercadotecnia / Richard Brookes ; traducción Robert A. Haas. by Brookes, Richard [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : McGraw-Hill, 1990Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B872n. Place hold Request article Add to cart (remove)
		Servuccion : el marketing de servicios / Pierre Eiglier ; translator Alejandro Molla Descals. by Eiglier, Pierre [autor.] \| Langeard, Eric. Series: Serie McGraw\Hill de managementMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : McGraw\Hill, 1989Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.82 / E34s, ... Place hold Request article Add to cart (remove)

		Curso básico de correspondencia / Beatriz de Duenas. by Duenas, Beatriz De [autor.]. Series: Biblioteca BásicaMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : McGraw-Hill, 1979Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.45 / D852c. Place hold Request article Add to cart (remove)
		La siguiente evolución del marketing : conéctese con sus clientes mediante el marketing con significado / Bob Gilbreath ; traducción de María del Carmen Chávez García. by Gilbreath, Bob [autor] \| Chávez García, María Del Carmen. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : McGraw\Hill, 2011Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / G466s, ... Place hold Request article Add to cart (remove)
		Investigación de mercados : un enfoque aplicado / Thomas C. Kinnear ; James R. Taylor ; traducción Antonio José Godoy ; revisión técnica Juan Gonzalo Londoño J. by Kinnear, Thomas C [autor.] \| Godoy, Antonio José [traductor] \| Londoño J., Juan Gonzalo \| Taylor, James R. Edition: 2a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México ; Bogotá : McGraw\Hill Latinoamericana, 1981Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / K557i. Place hold Request article Add to cart (remove)
		La comunicación en la mercadotecnia / Kenneth L. Rowe ; editor Eugene L. Dorr ; traducción María Elena Zavotsky E. by Zavotsky E., María Elena [traductor]. Series: Curso Práctico de Mercadotecnia Mcgraw\Hill ; 3Edition: 1a edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México ; Buenos Aires : McGraw\Hill, 1999Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / R878c. Place hold Request article Add to cart (remove)
		Matemáticas en la mercadotecnia / William B. Logan ; M. Herbert Freeman ; traducción Alfredo Díaz Mata. by Logan, William B [autor.] \| Díaz Mata, Alfredo [traductor] \| Dorr, Eugene L [editor] \| Herbert Freeman, M \| Villarreal Villarreal, Hector [revisión]. Series: Curso práctico de mercadotecnia McGraw\Hill ; 7Edition: 2a edition / Eugene L Dorr.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : McGraw\Hill, 1983Availability: Not available: Biblioteca CESA: Damaged (2). Request article Add to cart (remove)
		Planeación del producto / traductor María Antonieta Esteve de Baralt. by Nye, Bernard C [autor.] \| Dorr, Eugene L. Series: Serie Dorr. MercadotecniaMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Libros McGraw\Hill de México, 1973Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.575 / N994p, ... Place hold Request article Add to cart (remove)
		Relaciones humanas en la mercadotecnia / Donald D. Hiserodt. by Hiserodt, Donald D [autor.]. Series: Curso de mercadotecniaMcGraw ; volume 4Edition: 2a edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : McGraw\Hill, 1988Availability: Items available for loan: Biblioteca CESA (2)Call number: 659.2 / H673r, ... Place hold Request article Add to cart (remove)
		Servicio a clientes / Leroy M. Buckner , Eugene L. Dorr ; Traducción de Vicente Pardo Mariscal. by Buckner, Leroy M [autor.] \| Dorr, Eugene L [coautor]. Series: Curso práctico de mercadotecnia McGraw-Hill ; No. 10Edition: 2 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : McGraw-Hill, 1983Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / B922s. Place hold Request article Add to cart (remove)
		Correspondencia comercial práctica / Rosemary T. Fruehling ; Sharon Bouchard ; traduccin Sarui Kaled de Allub ; revisión técnica Blanca Alpina Montoya Camarena. by Fruehling, Rose Mary T [autor.] \| Kaled Allub, Sarui [traductor] \| Montoya Camarena, Blanca Alpina [traductor]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : McGraw\Hill, [c1983]Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.45 / F944c. Place hold Request article Add to cart (remove)
		Credits and collections in theory an practice / Theodore N. Beckman, Robert Bartels. by Beckman, Theodore N [autor.] \| Bartels, Robert [coautor]. Edition: 5 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw-Hill, 1949Availability: Items available for loan: Biblioteca CESA (1)Call number: 332.678 / B283c. Place hold Request article Add to cart (remove)
		Cómo ganar (y conservar) la ventaja competitiva en los negocios / William E. Rothschild ; traducción Roberto Haas García ; revisión técnica Jorge Rodríguez y Rodríguez. by Rothschild, William E [autor.] \| Haas García, Roberto Andrés [traductor] \| Rodríguez y Rodríguez, Jorge. Series: AdministraciónMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : McGraw\Hill, 1987Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.4 / R839c. Place hold Request article Add to cart (remove)
		Posicionamiento : el concepto que ha revolucionado la comunicación publicitaria y la mercadotecnia / Al Ries, Jack Trout ; traduccion Manuel Arboli Gascon. by Ries, Al [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : McGraw-Hill, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / R559p. Place hold Request article Add to cart (remove)
		Posicionamiento : el concepto que ha revolucionado la comunicación publicitaria y la mercadotecnia / Al Ries, Jack Trout ; traducción Gloria Presa Ampudia ; revisión técnica Jorge Rodríguez y Rodrguez. by Ries, Al [autor.] \| Presa Ampudia, Gloria [traductor] \| Rodríguez y Rodríguez, Jorge \| Trout, Jack. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México ; Bogotá : McGraw\Hill, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / R559p. Place hold Request article Add to cart (remove)
		The strategic and operational planning of marketing / Gordon E. Greenley. by Greenley, Gordon E [autor.]. Series: The McGraw-Hill MarketingMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: London : McGraw-Hill, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / G814s. Place hold Request article Add to cart (remove)
		Maximarketing : el nuevo rumbo de las estrategias de publicidad promoción y mercadotecnia / Stan Rapp, Thomas L. Collins ; traducción de Robert A. Haas García . by Rapp, Stan [autor.] \| Collins, Thomas L \| Haas García, Robert [traductor .]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: español Original language: inglés Publisher: Bogotá : McGraw-Hill, 1989Availability: Items available for loan: Biblioteca CESA (3)Call number: 659.111 / R221m 1989, ... Place hold Request article Add to cart (remove)
		La revolución del Marketing : la táctica dicta la estrategia / Al Ries, Jack Trout ; traducción Alberto Narváez Rozo ; con la asesoría de Orión Traducciones ; revisión técnica de Masashi Kikuchi Yokoyama, Juan Pablo Múnoz Concha, Alejandro Schnarch Kirberg. by Ries, Al [autor.] \| Kikuchi Yokoyama, Masashi \| Múñoz Concha, Juan Pablo \| Narváez Rozo, Alberto [traductor] \| Schnarch, Alejandro \| Trout, Jack. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : McGraw\Hill, 1989Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / R559r, ... Place hold Request article Add to cart (remove)
		Investigación de mercados : un enfoque aplicado / Thomas C. Kinnear ; James R. Taylor ; traducción Antonio José Godoy ; revisión técnica Juan Gonzalo Londoño J. by Kinnear, Thomas C [autor.] \| Godoy, Antonio José [traductor] \| Londoño J., Juan Gonzalo \| Taylor, James R. Edition: 2a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México ; Bogotá : McGraw\Hill Latinoamericana, 1981Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / K557i. Place hold Request article Add to cart (remove)
		Redaccion comercial estructurada / Demóstenes Rojas R., revised téc. Nohemy Canaveral Norena. by Rojas R. Demóstenes [autor.]. Edition: 2a edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : McGraw\Hill Latinoamericana, 1982Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.45 / R741r. Place hold Request article Add to cart (remove)
		La nueva mercadotecnia / Richard Brookes ; traducción Robert A. Haas. by Brookes, Richard [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : McGraw-Hill, 1990Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B872n. Place hold Request article Add to cart (remove)
		Servuccion : el marketing de servicios / Pierre Eiglier ; translator Alejandro Molla Descals. by Eiglier, Pierre [autor.] \| Langeard, Eric. Series: Serie McGraw\Hill de managementMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : McGraw\Hill, 1989Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.82 / E34s, ... Place hold Request article Add to cart (remove)

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