Global brand strategy : unlocking branding potential across countries, cultures & markets / Sicco Van Gelder.
Material type:
TextLanguage: English Publisher: [Washington D.C.] : Kogan Page, 2005Description: 260 páginas : fotografíasContent type: texto Media type: sin mediación Carrier type: volumenISBN: 074944469XSubject(s): Marca de productos -- Administración | Turismo | Mercadeo | Mercado de exportaciónDDC classification: 658.827
| Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|---|
Libros
|
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.827 / G315g (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101020024 | ||
|
Libros
|
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.827 / G315g (Browse shelf(Opens below)) | Ej. 2 | 2 | Available | 7101020023 |
Total holds: 0
Incluye índice (p.257-260)
Incluye bibliografía (p.251-256)
Sala Mercadeo.
There are no comments on this title.