Marketing management strategis / Ferrell, O.C., Michael D. Hartline.
Material type:
TextLanguage: English Publisher: [Washington D.C.] : South-Wertern Cengage Learning, 2011Edition: Fifth ediciónDescription: 746 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0538467444; 9780538467445Subject(s): Estrategia de mercadeo | Planeación de mercadeo | Mercadeo | Administración de mercadeoDDC classification: 658.8
| Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|---|
Libros
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Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.8 / F583m (Browse shelf(Opens below)) | Ej. 1 | 1 | Available (Sin restricciones) | 7101019794 |
Total holds: 0
Incluye índice (p.725-746)
Incluye bibliografía (p.696-724)
Sala Mercadeo.
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