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		Marketing management : knowledge and skills / J. Paul Peter, James H. Donelly. by Peter, J Paul [coautor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Plano, TX : Business Publications, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P478m. Place hold Request article Add to cart (remove)
		The strategic and operational planning of marketing / Gordon E. Greenley. by Greenley, Gordon E [autor.]. Series: The McGraw-Hill MarketingMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: London : McGraw-Hill, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / G814s. Place hold Request article Add to cart (remove)
		Successful direct marketing methods / Bob Stone. by Stone, Bob [autor.]. Edition: 3 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Lincolnwood, Ill : Crain, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / S877s. Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		How to write a marketing plan / Hubert D. Hennessey, Robert J. Kopp. by Hennessey, Hubert D [autor.] \| Kopp, Robert J. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : American Management Association, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / H515h. Place hold Request article Add to cart (remove)
		The marketing plan : how to prepare and implement it / William M. Luther. by Luther, William M [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Amacom, 1982Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / L973m. Place hold Request article Add to cart (remove)
		How to write a successful marketing plan : a disciplined and comprehensive approach / Roman G. Hiebing, Scott W. Cooper. by Hiebing, Roman G. - Cooper, Scoot W [coautor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Lincolnwood, Ill : NTC Business Books, 1990Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / H633h. Place hold Request article Add to cart (remove)
		Planeación estratégica de mercado : problemas y enfoques analíticos / Derek F. Abell, John S. Hammond ; traducido por Alfredo Gómez Mata. by Abell, Derek F. - Hammond, John S [coautor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Compañía Editorial Continental, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / A141p. Place hold Request article Add to cart (remove)
		El plan de marketing estratégico / Cesáreo Hernández, Ricardo del Olmo, Jesús García. by Hernández Iglesias, Cesáreo [autor.] \| García, Jesús [coautor] \| Ricardo Del Olmo [coautor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Ediciones Gestión 2000, 1994Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / H557p, ... Place hold Request article Add to cart (remove)
		La auditoría de marketing : cómo pasar de la teoría a la práctica del marketing / Malcolm H. B. McDonald y John W. Leppard ; traducción Claudio L. Soriano Soriano. by Mcdonald, Malcolm H. B [autor.] \| Leppard, John W \| Soriano Soriano, Claudio L [traductor]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Ediciones Díaz de Santos, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M135a. Place hold Request article Add to cart (remove)
		El plan de marketing en la práctica / José María Sainz de Vicuna Ancin. by Sainz de Vicuna Ancin, José María [autor.]. Edition: 3 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Esic, 1996Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / S158p. Place hold Request article Add to cart (remove)
		Marketing management / Richard P. Bagozzi, [y otros]. by Bagozzi, Richard P. - Rosa, José Antonio [coautor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Prentice Hall, 1998Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B148m. Place hold Request article Add to cart (remove)
		Marketing Management : a relationship marketing perspective / Cranfield School of Management. by Cranfield School Of Management. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [London] : MacMillan Business, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C891m. Place hold Request article Add to cart (remove)
		Cómo crear un plan de marketing / John Westwood. by Westwood, John [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Nuevos emprendedores, 2001Availability: Not available: Biblioteca CESA: Checked out (1). Place hold Request article Add to cart (remove)
		La guía definitiva del plan de marketing : la via rápida y más inteligente para elaborar un plan de marketing / Angela Hatton ; traducción de Alejandro Jockl. by Hatton, Angela - Jockl, Alejandro [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Pearson Educación, 2000Availability: Not available: Biblioteca CESA: Checked out (1). Place hold Request article Add to cart (remove)
		El plan de márketing : procedimiento, formularios, estratégia y técnica / William A. Cohen. by Cohen, William A [autor.]. Edition: 2 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bilbao : Deusto, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C678p. Place hold Request article Add to cart (remove)
		El plan de marketing en la práctica / José María Sainz de Vicuna Ancín. by Sainz de Vicuna Ancin, José María [autor.]. Edition: 7 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : ESIC, 2002Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / S158p. Place hold Request article Add to cart (remove)
		Mercadeo / Gonzalo Zuluaga Uribe. by Zuluaga Uribe, Gonzalo [autor.]. Series: Administre su empresa. de la estrategia a la prácticaMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Alfaomega, 2008Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / Z947a, ... Not available: Biblioteca CESA: Lost (2). Place hold Request article Add to cart (remove)
		El plan de marketing digital : blended marketing como integración de acciones on y offline / Manuel Alonso Coto. by Alonso Coto, Manuel [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: [Madrid] : Pretince Hall, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / A454p 2011. Place hold Request article Add to cart (remove)

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