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		Principles of marketing / Philip Kotler, Gary Armstrong. by Kotler, Philip [autor] \| Armstrong, Gary [autor.]. Edition: Seventh edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Englewood Cliffs, New Jersey : Prentice Hall, 1996Publisher: [California] : [s.e.], 1996Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874p, ... Place hold Request article Add to cart (remove)
		Diseño y desarrollo de productos : enfoque multidisciplinario / Karl T. Ulrich, Steven D. Eppinger ; traducción Rebecca Virginia Madrigal Alvarez ; revisión Carlos Alejandro von Ziegler Guardado, Saúl Santillán Gutiérrez. by Ulrich, Karl T [autor.] \| Campos Peláez, Sergio [editor] \| Eppinger, Steven D \| Madrigal Alvarez, Rebecca Virginia [traductor] \| Santillán Gutiérrez, Saúl [revisión] \| Ziegler Guardado, Carlos Alejandro Von [revisión]. Edition: 3a. edition / Editor Sergio Campos Peláez.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : McGraw\Hill, 2004Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.575 / U45d. Place hold Request article Add to cart (remove)
		Design thinking : integrating innovation, customer experience and brand value / edited by Thomas Lockwood. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Allworth Press, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.5752 / L817d. Place hold Request article Add to cart (remove)
		La fabricación de un producto / Centro Regional de Ayuda Técnica. by Centro Regional de Ayuda Técnica. Material type: Film; Type of visual material: videorecording ; Audience: General; Language: Spanish Publisher: México : Audiovicentro, [1970?]Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.5 / F126 1970. Place hold Request article Add to cart (remove)
		Diseño y desarrollo de productos / Karl T. Ulrich, Steven D. Eppinger ; revisión técnica Abiud Flores Valentín, Sergio Romero Hernández ; traducción Jorge Humberto Romo Muñoz, Ricardo Martín Rubio Ruiz. by Ulrich, Karl T [autor.] \| Eppinger, Steven D \| Flores Valentín, Abiud [revisión] \| Roig Vázquez, Pablo E [editor] \| Romero Hernández, Sergio [revisión] \| Romo Muñoz, Jorge Humberto [traductor] \| Rubio Ruiz, Ricardo Martín [traductor]. Edition: 5a. edition / editor sponsor Pablo E. Roig Vázquez.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : McGraw\Hill, 2012Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.575 / E74d 2013. Place hold Request article Add to cart (remove)
		Investigación integral de mercados : decisiones sin incertidumbre / José Nicolás Jany Castro. by Jany Castro, José Nicolás [autor.] \| Solano Arévalo, Lyli [editor]. Edition: 3a. edition / Editora Lily Solano Arévalo.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : McGraw\Hill, 2005Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / J354i1 2005. Place hold Request article Add to cart (remove)
		Well-designed : how to use empathy to create products people love / Jon Kolko. by Kolko, Jon [autor.]. Edition: First. edition .Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Boston, Massachusetts : Harvard Business Review Press, 2014Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.575 / K813w 2014. Place hold Request article Add to cart (remove)
		Creative selection : inside Apple's design process during the golden age of Steve Jobs / Ken Kocienda. by Kocienda, Ken [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : St. Martin's Press, 2018Availability: Items available for loan: Biblioteca CESA (1)Call number: 004.2 / K768c 2018. Place hold Request article Add to cart (remove)
		Creativity management : desarrollo de nuevos productos centrado en el cliente / Claudio León de la Barra Soto. by León de la Barra Soto, Claudio [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Santiago de Chile : Ediciones Universitarias de Valparaíso, 2017Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.575 / L563c 2017. Place hold Request article Add to cart (remove)
		Managing innovation : integrating technological, market and organizational change / Joe Tidd, John Bessant. by Tidd, Joe [autor.] \| Bessant, John. Edition: Seventh edition.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., 2021Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.4092 / T558m 2021, ... Place hold Request article Add to cart (remove)
		¿Por qué no lo vi antes? : herramientas para descubrir increíbles oportunidades de innovación, descifrando el comportamiento de las personas / Andrés Mejía ; Alejandrandro Gómez Cano. by Mejía, Andrés [autor.] \| Gómez Cano, Alejandro [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: [Estados Unidos de América] : [Publicador no identificado], [2019]Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.4063 / M516 2019. Place hold Request article Add to cart (remove)

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