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International marketing : analysis and strategy / Sak Onkvisit, John J Shaw. by Onkvisit, Sak [autor.] | Shaw, John J. Edition: Second edition.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: New York : MacMillan Publishing Company, 1993Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.848 / O58i, ...
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Global marketing management / Warren J Keegan. by Keegan, Warren J [autor.]. Edition: Fifth edition.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Englewood Cliffs, NJ : Prentice Hall, 1995Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.848 / K26g, ...
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Cases in international marketing / Jean\Pierre Jeannet ... [y otros]. by Gale, Christopher [autor.] | Jeannet, Jean-Pierre. Edition: Second edition.Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Englewood Cliffs, NJ : Prentice Hall, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 382.1 / J43c.
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Marketing global / Warren J. Keegan ; Traducción de Esmé Frances Prentice. by Keegan, Warren J [autor.] | Prentice, Esmé Frances, Tr. Edition: 5 edition.Material type: Text; Literary form:
Not fiction
Language: Spanish Publisher: Madrid : Prentice Hall, 1997Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K26m, ... Not available: Biblioteca CESA: Damaged (1).
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International marketing : analysis and strategy / Sak Onkvisit, John J Shaw. by Onkvisit, Sak [autor.] | Shaw, John J. Edition: Third edition.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Upper Saddle River, NJ : Prentice Hall, 1997Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.848 / O58i.
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Marketing internacional / Rosario García Cruz. by García Cruz, Rosario [autor.]. Series: Colección EmpresaMaterial type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Spanish Publisher: Madrid : Editorial ESIC, 1998Availability: Items available for loan: Biblioteca CESA (1)Call number: 382.1 / G216m.
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Marketing internacional / Philip R. Cateora, John L. Graham ; traducción de Cecilia Ascencio Lara, María Isabel Pérez de Lara Choy, Susana Pontón Becerril ; revisión Catherine Leroy\Beltran, Boris Diner. by Cateora, Philip R [autor.] | Diner, Boris | Lara, Cecilia Ascención [traductor] | Leroy-Beltran, Catherine [revisión] | Pérez de Lara Choy, María Isabel [traductor] | Pontón Becerril, Susana [traductor]. Edition: 10a edición .Material type: Text; Literary form:
Not fiction
; Audience:
General;
Language: español Original language: inglés Publisher: México : McGraw-Hill, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C359m 2001.
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Marketing / Geoff Lancaster and Paul Reynolds. by Lancaster, Geoff, 1938- [autor.] | Reynolds, Paul. Edition: Second edition.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: New York : Palgrave Macmillan, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / L244m, ...
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