Estrategia de marketing internacional / Hans Gunther Meissner, Santiago Garcia Echevarria.

By: Gunther Meissner, Hans [autor.]Contributor(s): García Echevarría, Santiago [coautor]Material type: TextTextLanguage: Spanish Series: Serie ManagementPublisher: Madrid : Ediciones Díaz de Santos, 1988Description: 224 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 848625177XSubject(s): Planeación de mercadeo | Estrategias de mercadeo | Mercado de exportación | Mercadeo internacionalDDC classification: 382.1
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