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		Investigación de mercados / Carl McDaniel y Roger Gates ; revisión técnica Carlos Mondragón ; traducción Guadalupe Meza Staines. by Mcdaniel, Carl Daley [autor.] \| Gates, Roger Howard, 1942- \| Meza Staines de Gárate, Guadalupe [traductor]. Edition: 6a edición .Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : International Thomson Editores, 2005Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / M478i. Place hold Request article Add to cart (remove)
		MKTG 4 / Charles W. Lamb, Joseph F. Hair and Carl Daley McDaniel. by Lamb, Charles W, 1944- [autor.] \| Hair, Joseph F \| Mcdaniel, Carl Daley. Edition: Fourth edition, student edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Mason, OH : South\Western/Cengage Learning, 2011Other title: Marketing.Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / L218m, ... Place hold Request article Add to cart (remove)

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