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		Big brother is dead : el día que el consumidor hizo callar a las marcas / Regueira, Javier. by Regueira, Javier [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: [Madrid] : Business Marketing School - ESIC, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / R344b. Place hold Request article Add to cart (remove)
		Administracion estrategica de marca : branding / Kevin Lane Keller ; traduccion, Erika Montserrat Jaasso Hernand Borneville. by Keller, Kevin Lane, 1956- [autor] \| Jaasso Hernand Borneville, Erika Montserrat [traductor]. Edition: 3a edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Mexico : Pearson Educacion, 2008Publisher: [s.l.] : [s.e.], 2008Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / K291a 2008. Place hold Request article Add to cart (remove)
		Brand sense : sensory secrets behind the stuff we buy / Martin Lindstrom ; foreword by Philip Kotler. by Lindström, Martin, 1970- [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Free Press, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / L753b. Place hold Request article Add to cart (remove)
		Valoración de marcas : revisión de enfoques, metodologías y proveedores / Gabriela Salinas. by Salinas, Gabriela [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: español Publisher: Barcelona : Ediciones Deusto ; Instituto de Análisis de Intangibles, 2007Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.827 / S165v 2007, ... Place hold Request article Add to cart (remove)
		Cómo crear marcas que funcionen / Alejo Sterman. by Sterman, Alejo [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: [Bogotá] : Ediciones de la U, 2013Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.827 / S838c, ... Not available: Biblioteca CESA: Damaged (1). Place hold Request article Add to cart (remove)

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