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		Marketing Management : a relationship marketing perspective / Cranfield School of Management. by Cranfield School Of Management. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [London] : MacMillan Business, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C891m. Place hold Request article Add to cart (remove)
		Desarrollo de nuevos productos : creatividad, innovación y marketing / Alejandro Schnarch Kirberg. by Schnarch, Kirberg Alejandro [autor.]. Edition: 3a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : McGraw\Hill, 2001Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.575 / S357n, ... Place hold Request article Add to cart (remove)
		Dirección de marketing / Philip Kotler...[y otros] ; traducción Yago Moreno López, José Hamad y Cristina Belló ; editor Andrés Otero. by Cámara Ibánez, Dionisio [autor.] \| Grande Esteban, Ildefonso, 1954- \| Hamad, José [traductor] \| Kotler, Philip, 1931- \| Moreno López, Yago [traductor] \| Otero, Andrés [editor]. Edition: Edición del milenio.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Prentice Hall, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / K87d. Place hold Request article Add to cart (remove)
		Marketing / Philip Kotler, Gary Armstrong ; traductor Roberto Luis Escalona García. by Kotler, Philip [autor.] \| Escalona García, Roberto Luis [traductor.] \| Armstrong, Gary. Edition: 8a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: México : Pearson Educación, 2001Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874m, ... Place hold Request article Add to cart (remove)
		Marketing : un enfoque global / E. Jerome McCarthy, Willia, D. Perreault, Jr. ; Rosa María Rosas Sánchez, traductor., Olivia del Carmen Farrés Domenzáin,. by Mccarthy, E. Jerome [autor.] \| Farrés Domenzáin, Olivia Del Carmen [traductora.] \| Perreault Jr., William D \| Rosas Sánchez, Rosa María [traductora.]. Edition: 13a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill Interamericana, 2001Availability: Items available for loan: Biblioteca CESA (4)Call number: 658.8 / M116m, ... Place hold Request article Add to cart (remove)
		Comercio electrónico, publicidad y marketing en internet / Daniel Bugos, Luz de León. by Bugos, Daniel [autor.] \| De-León, Luz. Series: McGraw\Hill de managementMaterial type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Madrid : McGraw Hill, 2001Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / B957c, ... Place hold Request article Add to cart (remove)
		Plan de marketing paso a paso : una guía práctica para lanzar con éxito productos, servicios e ideas / Vicente Ambrósio ; editor Orlando Fernández. by Ambrosio, Vicente [autor.] \| Fernández, Orlando [editor]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: Bogotá : Pearson Educación de Colombia, 2000Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / A496p, ... Place hold Request article Add to cart (remove)
		Marketing : a complete guide / Malcolm McDonald & Martin Christopher ; with Magrit Bass and contributions from Susan Baker & Simon Knox. by Mcdonald, Malcolm H. B [autor] \| Baker, Susan, 1946 \| Bass, Margarita [autor] \| Christopher, Martín [autor] \| Knox, Simon [colaborador]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Palgrave Macmillan, 2003Publisher: [s.l.] : [s.e.], 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M478m. Place hold Request article Add to cart (remove)
		Marketing / Roger A. Kerin. by Kerin, Roger A [autor.]. Edition: 7a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: México : McGraw\Hill, 2003Availability: Items available for loan: Biblioteca CESA (6)Call number: 658.8 / K394m2 2003, ... Place hold Request article Add to cart (remove)
		Sun Tzu : estrategias de marketing / Gerald A. Michaelson con Steven W. Michaelson ; traducción Carlos Ossés Terrón. by Michaelson, Gerald A [autor.] \| Michaelson, Steven W \| Ossés Terrón, Carlos [traductor] \| Rico Grau, Mercedes [editor]. Series: Markenting. VentasEdition: Editora Mercedes Rico Grau.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : McGraw\Hill, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / M621s, ... Place hold Request article Add to cart (remove)
		Marketing, principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge. by Bearden, William O, 1945- [autor.] \| Ingram, Thomas \| Laforge, Raymond W. Edition: Fourth. edition.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw-Hill Irwin, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / B368m, ... Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		La prepararación del plan de marketing / David Parmerlee; translator Isabel Murillo. by Parmerlee, David [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona : Gestión 2000, 2002Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P254p. Place hold Request article Add to cart (remove)
		Marketing / Philip Kotler ... [y otros] ; traducción de Clara Eugenia Rivera Rodríguez, María de Ancos Rivera ; revisión técnica Andrés Ibanez Tardel. by Kotler, Philip [autor.] \| Armstrong, Gary \| Cámara Ibánez, Dionisio \| Cruz Roche, Ignacio \| Rivera Rodríguez, Clara Eugenia [traductor .] \| Ancos Rivera, María de [traductor .] \| Ibañez Tardel, Andrés [revisión .]. Edition: 10a. edición .Material type: Text; Literary form: Not fiction ; Audience: General; Language: español Original language: inglés Publisher: México : Pearson Educación, Prentice Hall, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874m 2004, ... Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Fundamentos de marketing : teoría y experiencia / Roberto Dvoskin. by Dvoskin, Roberto [autor.]. Series: Management. MasterMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Buenos Aires : Granica, 2007Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / D988f. Place hold Request article Add to cart (remove)
		Los 80 conceptos esenciales de marketing de la A a la Z / Philip Kotler ; traducción de Dionisio Cámara y Sergio Bilbao. by Kotler, Philip [autor.] \| Bilbao, Sergio [traductor] \| Cámara, Dionisio [traductor] \| Gómez Arnau, Adriana [editor]. Series: Pearson HallEdition: Edición Adriana Gómez\Arnau.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Pearson Educación, 2003Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874o, ... Place hold Request article Add to cart (remove)
		Los diez pecados capitales del marketing : indicios y soluciones / Philip Kotler ; traducción Ana García Bertrán. by Kotler, Philip [autor.] \| García Bertrán, Ana [traductor]. Series: Líderes del management. MarketingMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona : Edicione Deusto, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / K847d. Place hold Request article Add to cart (remove)
		El marketing como estrategia : claves para innovar y lograr crecimientos sostenidos / Nirmalya Kumar ; traducción Marta García Madera. by Kumar, Nirmalya [autor.] \| García Madera, Marta [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona : Ediciones Deusto, 2005Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K963m, ... Place hold Request article Add to cart (remove)
		El marketing de las naciones : una aproximación estraégica a la creación de la riqueza nacional / Philip Kotler, Somkid Jatusripitak, Suvit Maesincee ; traducción de Juan Carlos Guix Vilaplana. by Kotler, Philip [autor.] \| Guix Villaplana, Juna Carlos [traductor] \| Jatusripitak, Somkid \| Maesincee, Suvit. Series: Paidós. Estado y sociedad 83 ; 60Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona : Paidós, 1998Availability: Items available for loan: Biblioteca CESA (1)Call number: 338.9 / K874m. Place hold Request article Add to cart (remove)
		Estrategia de marketing / O. C. Ferrell, Michael D. Hartline, George H. Lucas ; traducción José Luis Núñez Herrejón. by Ferrell, O.C [autor.] \| Hartline, Michael D [coautor] \| Lucas, George H [coautor] \| Núñez Herrejón, José Luis [traductor]. Edition: 2 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Thomson, 2002Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / F383e. Place hold Request article Add to cart (remove)

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