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		Marketing / O.C Ferrell, William M. Pride. by Ferrell, O.C [autor.] \| Pride, William M [coautor]. Edition: Seventeenth edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : South-Western, Cengage Learning, 2014Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / F383m 2014. Place hold Request article Add to cart (remove)
		Plan de mercadeo : guía para su elaboración / Carlos Díaz Cortés ; Colegio de Estudios Superiores de Administración. Instituto Colombiano de Administración. INCOLDA. by Colegio de Estudios Superiores de Administración - CESA. Instituto Colombiano de Administración - INCOLDA \| Díaz Cortés, Carlos. Series: Serie desarrollo empresarialMaterial type: Film; Type of visual material: videorecording ; Audience: General; Language: Spanish Publisher: [Bogotá] : Cesa-Incolda ; 1995Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / C691p 1995, ... Place hold Request article Add to cart (remove)
		Consiga pedidos con dos buenas tácticas / Grup Jaume Muntaner División video ; Instituto Superior de Dirección de Ventas ; guión y realización Carlos Barcelo. by Barcelo, Carlos \| Instituto Superior de Dirección de Ventas \| Grup Jaume Muntaner. Material type: Film; Type of visual material: videorecording ; Audience: General; Language: Spanish Publisher: [España] : Grupo ODE, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.81 / C743 1991. Place hold Request article Add to cart (remove)
		From advertising to integrated maketing communication / Don E. Schultz. by Schultz, Don E. Material type: Film; Type of visual material: videorecording ; Audience: General; Language: English Publisher: [Washington D.C.] : NTC business videos, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / SCH383f 1993. Place hold Request article Add to cart (remove)
		Instructor's manual : marketing management and strategy / Peter Doyle, Philip Stern. by Doyle, Peter [autor.] \| Stern, Philip. Edition: 4a. edición.Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Pearson Education Limited, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / D754m 2006. Place hold Request article Add to cart (remove)
		Marketing management : video library Russell S. Winner [Videograbación] / by Winer, Russell S. Edition: Edición 3Material type: Film; Type of visual material: videorecording ; Audience: Specialized; Language: English Publication details: Upper Saddle River, NJ : Pearson Prentice Hall, 2007Availability: No items available. Request article Add to cart (remove)
		Empires of industry : Cola Wars / producer, Robert Twilley ; writer, Matthew Edens ; Jupiter Entertainment ; a presentation of the History Channel. by Twilley, Robert [productor.] \| Edens, Matthew \| Whittle, Dave [editor.] \| Hardison, Ryan [editor.] \| The History Channel. Material type: Film; Type of visual material: videorecording ; Audience: General; Language: English Publisher: New York : The History Channel; New Video, 2002Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.0072 / Em55 2002. Place hold Request article Add to cart (remove)
		On the frontlines : doing business in China / The Atlantic and On the Frontlines present ; Executive producer, Bob Schapiro ; producer, Dovar Chen ; writer/director, Bob Schapiro. by Schapiro, Bob [director] \| Chen, Dovar [productor.] \| Fallows, James \| Chang, Emily. Material type: Film; Type of visual material: videorecording ; Audience: General; Language: English Publisher: New York : On the Frontlines, Inc., 2009Availability: Items available for loan: Biblioteca CESA (6)Call number: 330.951 / ON58 2009, ... Place hold Request article Add to cart (remove)
		Programa nuevos desafíos de la gerencia : mercadeo para la competitividad / Colegio de Estudios Superiores de Administración - CESA ; Instituto Colombiano de Administración - INCOLDA ; Luis Alberto Moreno [y otros] ... by Colegio de Estudios Superiores de Administración - CESA. Instituto Colombiano de Administración - INCOLDA \| Moreno, Luis Alberto \| Colegio de Estudios Superiores de Administración - CESA. Instituto Colombiano de Administración - INCOLDA \| Asociación Nacional de Anunciantes de Colombia. Material type: Film; Type of visual material: videorecording ; Audience: General; Language: Spanish Publisher: Bogotá : Instituto Colombiano de Administración - INCOLDA ; Asociación Nacional de Anunciantes Colombia, 1993Availability: Items available for loan: Biblioteca CESA (12)Call number: 658.8 / C691p 1993, ... Place hold Request article Add to cart (remove)
		Cómo convertir a sus clientes en socios / Producción ejecutiva María Facio, Mercedes Reincke ; presentador Philip Kotler. by Kotler, Philip \| Facio, María [productor.] \| Reincke, Mercedes [productor]. Material type: Film; Type of visual material: videorecording ; Audience: General; Language: Spanish, English Publisher: [s.l.] : Visendus, 1998Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / C728 1998. Place hold Request article Add to cart (remove)
		Cómo vender a clientes difíciles / Mc Graw-Hill, Inc.; asesores: Chuck Cole, J.W. Demsey, Charles Palmer. by Cole, Chuck \| Demsey, J.W \| Palmer, Charles. Material type: Film; Type of visual material: videorecording ; Audience: General; Language: Spanish Publisher: [sin lugar] : CRM Productions, [1990]Other title: Selling to tough customer.Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.812 / C728c 1990, ... Place hold Request article Add to cart (remove)
		Las leyes vencedoras del marketing / consultor de marketing Al Ries. by Ries, Al. Material type: Film; Type of visual material: videorecording ; Audience: General; Language: English, Spanish Publisher: Bogotá : Duplitech, 1997Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / R548l 1997, ... Place hold Request article Add to cart (remove)
		Cómo orientar toda la empresa al mercado y al cliente / Santiago Palom Rico ; Alfa video . by Palom Rico, Santiago. Series: Video formación empresarialMaterial type: Film; Type of visual material: videorecording ; Audience: General; Language: Spanish Publisher: [Madrid] : Grupo ODE, [1990]Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P153c 1990. Place hold Request article Add to cart (remove)
		Mercadotecnia internacional / Profesor Luis Fernando Ruiloba. by Ruiloba, Luis Fernando. Material type: Film; Type of visual material: videorecording ; Audience: General; Language: Spanish Publisher: [s.l.] : ITS international, [1990]Availability: Items available for loan: Biblioteca CESA (5)Call number: 658.8 / R934m 1990, ... Place hold Request article Add to cart (remove)
		7p en mercadeo de servicios de salud : incorpore la estretegia de mercadeo al servicio de la salud / Colegio de Estudios Superiores de Administración - CESA. Instituto Colombiano de Administración - INCOLDA ; Luis Alfonso Pérez ; dirección general Marco Fidel Rocha. by Colegio de Estudios Superiores de Administración - CESA. Instituto Colombiano de Administración - INCOLDA \| Rocha, Marco Fidel \| Pérez, Luis Alfonso. Series: Serie desarrollo empresarial \ Colección video empresarialMaterial type: Film; Type of visual material: videorecording ; Audience: General; Language: Spanish Publisher: Bogotá : Colegio de Estudios Superiores de Administración - CESA. Instituto Colombiano de Administración - INCOLDA ; P&B producciones, [1998]Other title: Siete p en mercadeo de servicios de salud : incorpore la estretegia de mercadeo al servicio de la salud.Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / C691s 1998, ... Place hold Request article Add to cart (remove)
		Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne. by Kim, W. Chan, 1952- [autor.] \| Mauborgne Renee. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Boston, MA : Harvard Business School Press, 2005Online access: Table of contents Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.802 C454b. Not available: Biblioteca CESA: Lost (2). Place hold Request article Add to cart (remove)
		Managing Brand Equity : capitalizing on the value of a Brand Name / David A. Aaker. by Aaker, David A [autor.]. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : The Free Press, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.827 / A111m 1991. Place hold Request article Add to cart (remove)
		Marketing Logistics / Martin Christopher y Helen Peck. by Christopher, Martín [autor.] \| Helen, Peck. Edition: 2a edición.Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Butterworth Heinemann, 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.8 / C556m 1997. Place hold Request article Add to cart (remove)
		Nation branding : Concepts, Issues, Practice / Keith Dinnie. by Dinnie, Keith [autor.]. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Butterworth Heinemann, 2008Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.827 / D585n 2008. Place hold Request article Add to cart (remove)

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