Brand new justice : how branding places and products can help the developing world / Simon Anholt.
Material type:
TextLanguage: English Publisher: Oxford ; Burlington, MA : Elsevier Butterworth\Heinemann, 2005Edition: Revised editionDescription: ix, 173 páginas : ilustraciones ; 24 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0750666005; 9780750666008Subject(s): Marca de productos -- Administracion | Marca de productos -- Países En Vía de Desarrollo | Productos de marca registrada | Mercadeo | Economía internacional | Mercado de exportación | Mercado de exportación -- Aspectos socialesDDC classification: 658.827
| Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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Libros
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Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.827 / A596c (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101009992 | ||
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Libros
|
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.827 / A596c (Browse shelf(Opens below)) | Ej. 2 | 2 | Available | 7101016976 |
Total holds: 0
Browsing Biblioteca CESA shelves, Shelving location: Piso 1, Collection: General Close shelf browser (Hides shelf browser)
| 658.827 / A596b Brand América : the mother of all brands / | 658.827 / A596b Brand América : the mother of all brands / | 658.827 / A596c Brand new justice : how branding places and products can help the developing world / | 658.827 / A596c Brand new justice : how branding places and products can help the developing world / | 658.827 / A596n Nation branding : concepts, issues, practice / | 658.827 / A752m Manual de la gerencia de marca : brand management / | 658.827 / AA111m 2014 Las marcas según Aaker : 20 principios para conseguir el éxito / |
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