Marketing strategy and management / Michael J. Baker.
Material type: TextLanguage: English Publisher: Basingstoke (England) : Macmillan, 1992Edition: Edición 2Description: 560 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0333576438Subject(s): Estrategias de mercadeo | Mercadeo | Mercadeo -- AdministracionDDC classification: 658.8Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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General | 658.8 / B168m (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101009764 |
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658.8 / B168m Marketing : theory and practice / | 658.8 / B168m Marketing : an introductory text / | 658.8 / B168m Marketing strategy and management / | 658.8 / B168m Marketing strategy and management / | 658.8 / B168m 2014 Marketing strategy and management / | 658.8 / B168m 2014 Marketing strategy and management / | 658.8 / B214c Creación del valor : la clave de la gestión competitiva, diseño de una estrategia global / |
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