The marketing plan : how to prepare and implement it / William M Luther.
Material type: TextLanguage: English Publisher: New York : AMACOM, 2001Edition: Third editionDescription: xviii, 318 páginas : ilustraciones ; 23 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0814471013Subject(s): Mercadeo | Marcas de empresas | Planificación del mercadeoDDC classification: 658.8Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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658.8 / L948e 2007 Herramientas de marketing : las diez estrategias necesarias para triunfar / | 658.8 / L973m The marketing plan : how to prepare and implement it / | 658.8 / L973m The marketing plan : how to prepare and implement it / | 658.8 / L973m The marketing plan : how to prepare and implement it / | 658.8 / LL792o Orientación al mercado y competitividad de la empresa / | 658.8 / LL792o Orientación al mercado y competitividad de la empresa / | 658.8 / M113m Marketing by matrix : 100 practical ways to improve your strategic and tactical marketing / |
Includes index.
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