Marketing / Peter McClure.
Material type: TextLanguage: English Publisher: New York : McGraw-Hill, 1996Description: 288 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 03965647XSubject(s): Casos en mercadeo | Planeación de mercadeo | Estrategias de mercadeo | MercadeoDDC classification: 658.8Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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658.8 / M134i Introduction to marketing / | 658.8 / M135a La auditoría de marketing : cómo pasar de la teoría a la práctica del marketing / | 658.8 / M135m Market segmentation : a step-by-step approach to creating profitable market segments / | 658.8 / M166m Marketing / | 658.8 / M177s 2014 Sistemas inteligentes de marketing para modelado causal / | 658.8 / M182s La sexta generación del marketing : el síndrome del camaguro / | 658.8 / M214r Retail coaching : la nueva disciplina para aumentar la productividad en el comercio / |
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