Why CRM doesn't work : how to win by letting customers manage the relationship / Frederick Newell.
Material type:
TextLanguage: English Publisher: Princeton, NJ : Bloomberg Press, 2003Edition: First editionDescription: xvii, 263 páginas : ilustraciones ; 24 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 1576601323; 1576601323Subject(s): Sistemas de información en mercadeo | Consumidores | Relaciones con los clientes -- Management | Servicio al clienteDDC classification: 658.8
| Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Notes | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|---|---|
Recurso electrónico
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Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
Recursos de información electrónicos y digitales | EBR658.8 / N544w 2003 (Browse shelf(Opens below)) | Ej. 1 | Ej. 1 | Available | Disponible Kindle No 003, 166, 167, 171, 172 | 0138 |
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