Marketing internacional / Philip R. Cateora, Mary C. Gilli, John L. Graham ; traducción Luis Héctor Esqueda Huerta, Claudia Fuentes Zárate ; editor Jesús Mares Chacón.
Material type:
TextLanguage: español Original language: inglés Publisher: México : McGraw\Hill, 2010Edition: 3ra. ediciónDescription: xxxii, 712 páginas : ilustraciones ; 27 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 9786071502766Subject(s): Mercadeo internacional | Planeación de mercadeo | Estrategias de mercadeo | Mercado de exportaciónDDC classification: 658.8
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Libros
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Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.8 / C359m 2010 (Browse shelf(Opens below)) | Ej.2 | Available | 7101016757 | ||
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Libros
|
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.8 / C359m 2010 (Browse shelf(Opens below)) | Ej.3 | Available (Sin restricciones) | 7101018933 |
Total holds: 0
Browsing Biblioteca CESA shelves, Shelving location: Piso 1, Collection: General Close shelf browser (Hides shelf browser)
| 658.8 / C338c Cases in marketing management / | 658.8 / C359m 2001 Marketing internacional / | 658.8 / C359m 2010 Marketing internacional / | 658.8 / C359m 2010 Marketing internacional / | 658.8 / C359m 2014 Marketing internacional / | 658.8 / C373p 2005 Principios de mercadeo / | 658.8 / C389s 2014 Small business marketing management / |
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Título original : International Marketing.
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