International marketing / Michael R. Czinkota, Ilkka A. Ronkainen.
Material type:
TextLanguage: English Publisher: Mason, OH : Thomson/South\Western, 2007Edition: Eighth editionDescription: 713 páginas sin numerar en varias paginaciones : ilustraciones, mapas ; 28 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0324317026; 9780324317022Subject(s): Mercadeo | Comercio exterior | Mercado de exportación | Mercadeo internacionalDDC classification: 658.8
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Biblioteca CESA
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General | 658.8 / C999m (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101016022 |
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Glosario : p G1\G13.
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