Scaling lean : mastering the key metrics for startup growth /
Maurya, Ash,
Scaling lean : mastering the key metrics for startup growth / Ash Maurya. - Primera edición. - ix, 290 páginas : Ilustraciones, gráficos ; 20 cm .
Contiene información biográfica del autor.
Incluye índice (275-290)
Chapter 1. Traction is the goal ; Chapter 2. The back-of-the-envelope business model test ; Chapter 3. Build a traction model ; Chapter 4. The customer factory blueprint ; Chapter 5. Benchmark your customer factory ; Chapter 6. Finding constraints ; Chapter 7. The art of the scientist ; Chapter 8. Seven habits for highly effective experiments ; Chapter 9. Dealing with failure ; Chapter 10. Avoid curse of specialization ; Chapter 11. Hold yourself accountable.
Scaling Lean offers an invaluable blueprint for modeling startup success. You'll learn the essential metrics that measure the output of a working business model, give you the pulse of your company, communicate its health to investors, and enable you to make precise interventions when things go wrong. Ash Maurya, a serial entrepreneur and author of the startup cult classic Running Lean, pairs real-world examples of startups like Airbnb and Hubspot with techniques from the manufacturing world in this tactical handbook for scaling with maximum efficiency and efficacy. This is vital reading for any startup founder graduating from the incubator stage.
9780241279243
Planificación estratégica.
Crecimiento empresarial .
Microempresas--Planificación--Crecimiento.
Eficacia organizacional.
Liderazgo empresarial.
658.4012 / M459
Scaling lean : mastering the key metrics for startup growth / Ash Maurya. - Primera edición. - ix, 290 páginas : Ilustraciones, gráficos ; 20 cm .
Contiene información biográfica del autor.
Incluye índice (275-290)
Chapter 1. Traction is the goal ; Chapter 2. The back-of-the-envelope business model test ; Chapter 3. Build a traction model ; Chapter 4. The customer factory blueprint ; Chapter 5. Benchmark your customer factory ; Chapter 6. Finding constraints ; Chapter 7. The art of the scientist ; Chapter 8. Seven habits for highly effective experiments ; Chapter 9. Dealing with failure ; Chapter 10. Avoid curse of specialization ; Chapter 11. Hold yourself accountable.
Scaling Lean offers an invaluable blueprint for modeling startup success. You'll learn the essential metrics that measure the output of a working business model, give you the pulse of your company, communicate its health to investors, and enable you to make precise interventions when things go wrong. Ash Maurya, a serial entrepreneur and author of the startup cult classic Running Lean, pairs real-world examples of startups like Airbnb and Hubspot with techniques from the manufacturing world in this tactical handbook for scaling with maximum efficiency and efficacy. This is vital reading for any startup founder graduating from the incubator stage.
9780241279243
Planificación estratégica.
Crecimiento empresarial .
Microempresas--Planificación--Crecimiento.
Eficacia organizacional.
Liderazgo empresarial.
658.4012 / M459
