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		Marketing de Servicios / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler ; revisión técnica Juan Pablo Calderón Dávalos, Irma López Espinosa ; traducción Jorge Alberto Velázquez Arellano y Elizabeth Treviño Rosales. by Zeithaml, Valarie A [autor.] \| Bitner, Mary Jo \| Calderón Dávalos, Juan Pablo [revisión] \| Gremler, Dwayne D \| López Espinosa, Irma [revisión] \| Treviño Rosales, Magda Elizabeth [traductor] \| Velázquez Arellano, Jorge Alberto [traductor]. Edition: 5a edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : McGraw Hill, 2009Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / Z48m, ... Place hold Request article Add to cart (remove)
		Mística por el cliente : caso Colpatria sobre CRM y gestión de clientes / Marta Lucía Restrepo Torres. by Restrepo Torres, Marta Lucia [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : CESA. Colegio de Estudios Superiores de Administración, 2013Online access: Recurso digital en OverDrive \| Recurso en Biblioteca Digital (repositorio) Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.812 / R436m 2013, ... Lists: Mujeres CESA. Place hold Request article Add to cart (remove)
		Kapital cliente : la rentable gestión de clientes / Marta Lucía Restrepo Torres. by Restrepo Torres, Marta Lucia [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Colegio de Estudios Superiores de Administración, Editorial CESA, 2015Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (4)Call number: 658.812 / R313k 2015, ... Not available: Biblioteca CESA: Checked out (1). Lists: Mujeres CESA. Place hold Request article Add to cart (remove)

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