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		Marketing : connecting with customers / Gilbert D. Harrell y Gary L. Frazier. by Harrell, Gilbert D [autor.] \| Frazier, Gary L. Material type: Text; Literary form: Not fiction ; Audience: General; Language: inglés Publisher: New Jersey : Prentice Hall, 1999Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / H296m 1999, ... Place hold Request article Add to cart (remove)
		La organización que actua en función del mercado : cómo entender, atraer y mantener a los clientes valiosos / George S. Day ; traducción de Adriana de Hassan. by Day, George S [autor.] \| Hassan, Adriana de [traductor .]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: español Original language: inglés Publisher: Bogotá : Norma, 2000Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / D273o 2000, ... Place hold Request article Add to cart (remove)
		El marketing en las ONGD : la gestión del cambio social / Ma. José Montero Simó. by Montero Simó, María José [autor.]. Series: Colección etea ; 10Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bilbao : Editorial Desclée de Brouwer, 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M778m. Place hold Request article Add to cart (remove)
		La prepararación del plan de marketing / David Parmerlee; translator Isabel Murillo. by Parmerlee, David [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona : Gestión 2000, 2002Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P254p. Place hold Request article Add to cart (remove)
		Mercedes Benz = Driven to Delight : estrategias de excelencia en el servicio al cliente / Joseph A. Michelli. by Michelli, Joseph A [autor.]. Edition: 1a. edición.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish, English Original language: English Publisher: Bogotá Aguilar, 2017Other title: Driven to Delight.Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / M623m 2017. Place hold Request article Add to cart (remove)
		Digital marketing and consumer engagement : concepts, methodologies, tools, and applications / editor Information Resources Management Association. by Information Resources Management Association. Edition: First. edition .Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Hershey : IGI Global, Business Science Reference, 2018Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.84 / D574d 2018, ... Place hold Request article Add to cart (remove)
		Las 6R del marketing : seis estrategias probadas para rentabilizar su cartera de clientes / Pablo Fernández. by Fernández, Pablo [autor.]. Series: Gerencia MarketingMaterial type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Carvajal Soluciones Educativas, 2016Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / F365s 2016. Place hold Request article Add to cart (remove)
		The art of digital marketing : the definitive guide to creating strategic, targeted and measurable online campaigns / Ian Dodson. by Dodson, Ian [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Hoboken, Nueva Jersey : Wiley, 2016Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.84 / D647a 2016. Place hold Request article Add to cart (remove)
		Purple cow : transform your business by being remarkable / Seth Godin. by Godin, Seth [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Penguin Books, 2005Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.802 / G585p 2005. Place hold Request article Add to cart (remove)
		Building a storybrand : clarify your message so customers will listen / Donald Miller. by Miller, Donald E, 1971- [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: [New York] : HarperCollins Leadership, an imprint of HarperCollins, 2017Other title: Building a story brand.Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / M647b 2017. Place hold Request article Add to cart (remove)
		The 1-page marketing plan : get new customers, make more money, and stand out from the crowd / Allan Dib. by Dib, Allan [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Miami, Estados Unidos : Successwise, 2018Other title: The one-page marketing plan : get new customers, make more money, and stand out from the crowd /.Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.802 / D543p 2018, ... Place hold Request article Add to cart (remove)
		The Sage handbook of social marketing / editores Gerard Hastings, Kathryn Angus y Carol Bryant. by Hastings, Gerard [editor .] \| Angus, Kathryn [editor .] \| Bryant, Carol [editor .]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Los Ángeles, California : Sage Publications, Inc.; 2011Other title: Social marketing.Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.84 / SA129s 2011. Place hold Request article Add to cart (remove)
		Customer experience : 22 international CX professionals share their current best-thinking on achieving impact and visibility through world-class best-practice CX / Editor Andrew Priestley. by Priestley, Andrew [editor .]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Reino Unido : Writing Matters, 2019Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / C987c 2019. Place hold Request article Add to cart (remove)
		The customer experience book : how to design, measure and improve customer experience in your business / Alan Pennington. by Pennington, Alan [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Reino Unido ; New York, Pearson, 2016Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / P414c 2016, ... Place hold Request article Add to cart (remove)
		Atención estratégica al cliente : cómo gestionar la experiencia del cliente para aumentar el boca a boca positivo, desarrollar la lealtad y maximizar las ganancias / John A. Goodman ; traduccion de Daniela Rodrigues Gesualdi ; revisión técnica del Dr. Carlos Galli. by Goodman, John A [autor.] \| Rodrigues Gesualdi, Daniela [traductor .] \| Galli, Carlos Alberto [revisión técnica .]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: Buenos Aires : Pluma Digital Ediciones, 2014Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / G653a 2014. Place hold Request article Add to cart (remove)
		Cómo construir una storybrand : clarifica tu mensaje para que la gente te escuche / Donald Miller ; traducción de Helena Álvarez de la Miyar. by Miller, Donald E [autor.] \| Álvarez de la Miyar, Helena [traductora.]. Series: Gestión del conocimientoEdition: Primera edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: Madrid : Penguin Random House, Ediciones Urano, Empresa Activa, 2018Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / M647c 2018. Lists: FilBo 2023. Place hold Request article Add to cart (remove)

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