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		Strategic brand management : building, measuring and managing brand equity / Kevin Lane Keller. by Keller, Kevin Lane, 1956- [autor.]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : Prentice Hall, 1998Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / K291s. Place hold Request article Add to cart (remove)
		Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller. by Keller, Kevin Lane, 1956- [autor.]. Edition: Third edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, 2008Online access: Table of contents only Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / K291s1 2008. Place hold Request article Add to cart (remove)
		Marketing management / Philip Kotler, Kevin Lane Keller. by Kotler, Philip [autor.] \| Keller, Kevin Lane. Edition: 12a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New Jersey : Pearson Education, Prentice Hall, 2006Availability: Items available for loan: Biblioteca CESA (4)Call number: 658.8 / K874m, ... Place hold Request article Add to cart (remove)
		Marketing management / Philip Kotler, Kevin Lane Keller. by Kotler, Philip [autor.] \| Keller, Kevin Lane, 1956-. Edition: Thirteenth edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : Pearson Prentice Hall, 2009Online access: Table of contents only Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874m, ... Not available: Biblioteca CESA: Damaged (2). Place hold Request article Add to cart (remove)
		Marketing management / Philip Kotler, Kevin Lane Keller. by Kotler, Philip [autor.] \| Keller, Kevin Lane, 1956-. Edition: Fourteenth [edition].Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : Prentice Hall, 2012Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / K874m. Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		A framework for marketing management / Philip Kotler, Kevin Lane Keller. by Kotler, Philip [autor.] \| Keller, Kevin Lane, 1956-. Edition: Fifth edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Boston, MA : Prentice Hall, 2012Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / K874a. Place hold Request article Add to cart (remove)

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