Global marketing strategy / Susan P. Douglas, C. Samuel Craig.
Material type: TextLanguage: English Series: McGraw-Hill en MarketingPublisher: New York : McGraw-Hill, 1995Description: 554 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0070134472Subject(s): Segmentación de mercado | Sistemas de información en mercadeo | Planeación de mercadeo | Estrategias de mercadeo | Canales de comercialización | Mercadeo internacional -- AdministracionDDC classification: 658.8Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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General | 658.8 / D736g (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101008932 |
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658.8 / D675d 2006 Does marketing need reform? : fresh perspectives on the future / | 658.8 / D675d 2006 Does marketing need reform? : fresh perspectives on the future / | 658.8 / D695m Mercadotecnia para las empresas medianas y pequeñas / | 658.8 / D736g Global marketing strategy / | 658.8 / D795s Strategic marketing : planning and control / | 658.8 / D812c Creatividad & marketing : el libro que contiene la Regla Heurística / | 658.8 / D869m 2008 Marketing una evidencia cultural / |
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