Strategic market management / David A Aaker.
Material type: TextLanguage: English Publisher: Hoboken, NJ : Wiley, 2014Edition: Tenth editionDescription: ix, 326 páginas : ilustraciones ; 23 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 1118582861; 9781118582862Subject(s): Administración -- Planeación | Mercadeo -- Administración | Negocios -- Marketing | Planificación estratégica | Administración de mercadeoDDC classification: 658.81Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Libros |
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General | 658.81 / A111s 2014 (Browse shelf(Opens below)) | Ej.1 | Available | 7101021234 |
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