Marketing insights from A to Z : 80 concepts every manager needs to know / Philip Kotler.
Material type: TextLanguage: English Publisher: Hoboken, NJ : John Wiley & Sons, 2003Description: xviii, 206 páginas : ilustraciones ; 24 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0471268674; 0471268674Subject(s): Estrategias de mercadeo | MercadeoDDC classification: 658.8 Online resources: Contributor biographical information | Publisher description | Table of contentsItem type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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Libros |
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.8 / K874mar (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101019721 | ||
Libros |
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.8 / K874mar (Browse shelf(Opens below)) | Ej. 2 | 2 | Available | 7101019720 |
Total holds: 0
Published simultaneously in Canada.
Includes bibliographical references (p. 189\193) and index.
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