Search

Your search returned 15 results.

Results
		Posicionamiento : el concepto que ha revolucionado la comunicación publicitaria y la mercadotecnia / Al Ries, Jack Trout ; traducción Gloria Presa Ampudia ; revisión técnica Jorge Rodríguez y Rodrguez. by Ries, Al [autor.] \| Presa Ampudia, Gloria [traductor] \| Rodríguez y Rodríguez, Jorge \| Trout, Jack. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México ; Bogotá : McGraw\Hill, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / R559p. Place hold Request article Add to cart (remove)
		El nuevo posicionamiento : lo más reciente sobre la estrategia de negocios #1 del mundo / Jack Trout, Steve Rivkin ; traducción Roberto Haas García. by Trout, Jack [autor.] \| Rivkin, Steve, 947-. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: New York : McGraw\Hill, 1996Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / T859n. Place hold Request article Add to cart (remove)
		Publicidad / William F. Arens ; traducción de Rosa María Rosas Sánchez , revisión técnica Ivonne Raso Arcaute. by Arens, William F [autor.] \| Rosas Sánchez, Rosa María [traductor .] \| Raso Arcaute, Ivonne [revisión .]. Edition: 7a edición .Material type: Text; Literary form: Not fiction ; Audience: General; Language: español Original language: inglés Publisher: México : McGraw-Hill, 2000Availability: Items available for loan: Biblioteca CESA (2)Call number: 659.11 / A681p 2000, ... Place hold Request article Add to cart (remove)
		Herramientas para segmentar mercados y posicionar productos : Análisis de información cuantitativa en investigación comercial / Ramón Pedret, Laura Saigner, Francesc Camp. by Pedret, Ramón [autor.] \| Camp, Francesc \| Sagnier, Laura. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bilbao : Ediciones Deusto, 2000Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.802 / P371h, ... Not available: Biblioteca CESA: Damaged (1). Place hold Request article Add to cart (remove)
		Diferenciarse o morir : cómo sobrevivir en un entorno competitivo de alto riesgo / Jack Trout con Steve Rivkin. by Trout, Jack [autor.] \| Peralba, Raúl [editor] \| Río, Raúl G. Del [editor] \| Rivkin, Steve. Series: Serie McGraw\Hill de managementEdition: Edición internacional Raúl Peralba y Raúl G del Río.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : McGraw\Hill, 2001Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / T859d, ... Place hold Request article Add to cart (remove)
		Posicionamiento : el caso latinoamericano : el test de concepto, una herramienta de la investigación cualitativa para disenar una estrategia de posicionamiento / Gloria Gallo Carbajal ; revisión técnica Alberto Narváez Rozo. by Gallo Carbajal, Gloria [autor.] \| Narváez Rozo, Alberto [revisión] \| Pertuz Molina, Rodrígo [editor]. Edition: Editor Rodrigo Pertuz Molina.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Santafé de Bogotá : McGraw\Hill, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.1 / G137p. Place hold Request article Add to cart (remove)
		Mejores tableros para avisos = Better bulletin boards / Indiana University ; supervisor Harvey R. Frye y George L. Disborough ; edición Wilburt A. Koontz. by Disborough, George L \| Frye, Harvey R \| Koontz, Wilburt A, Ed \| The Indiana University. Material type: Film; Type of visual material: videorecording ; Audience: General; Language: Spanish Publisher: [Washington D.C.] : Audio - Visual Center, 1956Other title: Better bulletin boards.Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.1 / M516 1956. Place hold Request article Add to cart (remove)
		Positioning : the battle for your mind / Al Ries, Jack Trout. by Ries, Al [autor.] \| Trout, Jack. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw\Hill, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.8 / R559p 2001. Place hold Request article Add to cart (remove)
		Marca país : experiencias en América y la realidad en Colombia / [Lina María Echeverri Canas, León Trujillo Gómez]. by Echeverri Cañas, Lina María [autor.] \| Trujillo Gómez, León Guillermo. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Editorial CESA : Colegio de Estudios Superiores de Administración\ CESA, 2014Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.827 / E443m 2014, ... Place hold Request article Add to cart (remove)
		Juan Valdez : la estrategia detrás de la marca / Mauricio Reina, Gabriel Silva Luján, Luis Fernando Samper, María del Pilar Fernández y Federación Nacional de Cafeteros de Colombia. by Reina, Mauricio [autor.] \| Silva Luján, Gabriel \| Samper, Luis Fernando \| Fernández, María del Pilar \| Federación Nacional de Cafeteros de Colombia. Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Ediciones B. Grupo Zeta, 2007Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.827 / J912j 2007, ... Place hold Request article Add to cart (remove)
		Google adwords : trucos y estrategias para el éxito / Enrique del Valle. by del Valle, Enrique [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: España : Publicaciones Altaria, 2016Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.15 / D367g 2016. Place hold Request article Add to cart (remove)
		Dirección de producto / Luis Sánchez Villa. by Sanchez Villa, Luis [autor]. Series: Cuadernos de documentaciónMaterial type: Text; Format: regular print ; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Madrid : ESIC, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.575 / SA194d 2010. Place hold Request article Add to cart (remove)

Hola