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		El nuevo posicionamiento : lo más reciente sobre la estrategia de negocios #1 del mundo / Jack Trout, Steve Rivkin ; traducción Roberto Haas García. by Trout, Jack [autor.] \| Rivkin, Steve, 947-. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: New York : McGraw\Hill, 1996Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / T859n. Place hold Request article Add to cart (remove)
		The power of simplicity : a management guide to cutting through the nonsense and doing things right / Jack Trout with Steve Rivkin. by Trout, Jack [autor.] \| Rivkin, Steve, 1947-. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw\Hill, 1999Online access: Contributor biographical information \| Publisher description Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.409 / T861s. Place hold Request article Add to cart (remove)
		Trout on strategy : capturing mindshare, conquering markets / Jack Trout. by Trout, Jack [autor.]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw\Hill, 2004Other title: Strategy.Online access: Contributor biographical information \| Publisher description \| Table of contents Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / T861t. Place hold Request article Add to cart (remove)
		Positioning : the battle for your mind / Al Ries, Jack Trout. by Ries, Al [autor.] \| Trout, Jack. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw\Hill, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.8 / R559p 2001. Place hold Request article Add to cart (remove)

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