Applied strategic planning : a comprehensive guide / Leonard D. Goodstein, Timothy M. Nolan, J. William Pfeiffer.

By: Goodstein, Leonard David [autor.]Contributor(s): Nolan, Timothy M | Pfeiffer, J WilliamMaterial type: TextTextLanguage: English Publisher: New York : McGraw\Hill, 1993Description: ix, 379 páginas : ilustraciones ; 24 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0070240205; 0070240205Subject(s): Estrategias gerenciales | Planificación estratégica | Cambio organizacionalDDC classification: 658.4012 Online resources: Publisher description | Table of contents
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Previously published: San Diego : Pfeiffer, c1992.

Includes bibliographical references and index.

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