The mind of the strategist : the art of japanese business / Kenichi Ohmae.
Material type: TextLanguage: English Publisher: New York : McGraw-Hill, 1982Description: xiii, 283 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 9780070479043Subject(s): Investigación de productos | Estrategias de mercadeo | Administración industrial | Administración industrial -- JapónDDC classification: 658.4012Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Libros |
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | JN 658.4012 / O451m 1982 (Browse shelf(Opens below)) | Ej.1 | Available | 7101022700 |
Incluye índice.
The Art of Strategic Thinking -- Analysis: The Starting Point -- Four Routes to Strategic Advantage ; Focusing on Key Factors -- Building on Relative Superiority -- Pursuing Aggressive Initiatives -- Exploiting Strategic Degrees of Freedom -- The Secret of Strategic Vision -- Building Successful Strategies -- The Strategic Triangle -- Customer-Based Strategies -- Corporate-Based Strategies -- Competitor-Based Strategies -- Corporate Strategy -- Modern Strategic Realities - Understanding the Economic Environment -- Coping with Strategic Change -- Japan: Myths and Realities -- Foresighted Decision Making -- A Strategic Success Formula?
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