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Consumer behaviour : applications in marketing / Robert East; Marc Vanhuele; Malcolm Wright.

by East, Robert, 1940- [autor.] | Vanhuele, Marc | Wright, Malcolm.

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: London : SAGE, 2013Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / E177c 2013.

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Consumer behaviour : applications in marketing / Robert East; Marc Vanhuele and Malcolm Wright.

by East, Robert, 1940- [autor.] | Vanhuele, Marc | Wright, Malcolm.

Edition: Second / Edition.Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: General; Language: English Publisher: London : SAGE, 2013Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.834 / E177c 2013.

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  • Colegio de Estudios Superiores de Administración - CESA
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