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		Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson. by Kerin, Roger A [autor.] \| Peterson, Robert A. (Robert Allen), 1944-. Edition: Undécima edición.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, 2007Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.802 / K394s, ... Place hold Request article Add to cart (remove)
		Casos de éxito en marketing / BusinessWeek ; traducción Roberto Mendoza Carapia. by Businessweek \| Mendoza Carapia, Roberto. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : McGraw\Hill, 2007Other title: Casos de éxito en marketing : cómo los ejecutivos más ingeniosos del mundo alcanzan la cima.Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B979c. Place hold Request article Add to cart (remove)

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