Beyond buzz : the next generation of word of mouth marketing / Lois Kelly.
Material type: TextLanguage: English Publisher: [Washington D.C.] : American Managament Association, 2007Description: 228 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 9780814416754Subject(s): Comunicación en mercadeo | Planeación de mercadeo | MercadeoDDC classification: 658.8Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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Libros |
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.8 / K295b (Browse shelf(Opens below)) | Ej. 2 | 2 | Available | 7101019172 |
Total holds: 0
Incluye Índice (p.221-228)
Incluye Bibliografía (p.213-220)
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