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		La disciplina de los líderes del mercado : no trate de ser el mejor en todo ... su empresa podría fracasar / Michael Treacy, Fred Wiersema ; traducción Adriana de Hassan. by Treacy, Michael [autor.] \| Hassan, Adriana de [traductor] \| Wiersema, Frederik D. Edition: Edición Armando Bernal M., Lucrecia Monárez T.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona ; Santafé de Bogotá : Grupo Editorial Norma, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / T784d. Place hold Request article Add to cart (remove)
		Herramientas para segmentar mercados y posicionar productos : Análisis de información cuantitativa en investigación comercial / Ramón Pedret, Laura Saigner, Francesc Camp. by Pedret, Ramón [autor.] \| Camp, Francesc \| Sagnier, Laura. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bilbao : Ediciones Deusto, 2000Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.802 / P371h, ... Not available: Biblioteca CESA: Damaged (1). Place hold Request article Add to cart (remove)
		Técnicas cualitativas para investigación de mercados / Rafael Rabadán Anta, Manuel Ato García. by Rabadán Anta, Rafael [autor.]. Series: Economía y empresaMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Pirámide, 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / R112t. Place hold Request article Add to cart (remove)
		Investigación integral de mercados : decisiones sin incertidumbre / José Nicolás Jany Castro. by Jany Castro, José Nicolás [autor.] \| Solano Arévalo, Lyli [editor]. Edition: 3a. edition / Editora Lily Solano Arévalo.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : McGraw\Hill, 2005Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / J354i1 2005. Place hold Request article Add to cart (remove)
		Principios de mercadeo / Alberto Céspedes Sáenz. by Céspedes Sáenz, Alberto [autor.]. Series: Textos universitarios. EconomíaEdition: 4a edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Ecoe Ediciones, 2005Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C373p 2005. Place hold Request article Add to cart (remove)
		Lecciones de investigación de mercados / Jesús N. Ramírez Sobrino, Horacio Molina Sánchez. by Ramírez Sobrino, Jesús N [autor.] \| García Tomé, Fernando M \| Molina Sánchez, Horacio. Edition: Editor Fernando M. García Tomé.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Ediberun, 2015Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / R154l 2014. Place hold Request article Add to cart (remove)

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