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		Comportamiento del consumidor / Leon G. Schiffman, Leslie Lazar Kanuk ; traducción : Jaime Gómez Mont Araiza. by Schiffman, Leon G [autor.] \| Kanuk, Leslie Lazar. Edition: 3a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Prentice\Hall Hispanoamericana, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / S333c. Place hold Request article Add to cart (remove)
		Comportamiento del consumidor : repercusiones en la estrategia de marketing / Del I. Hawkins, Roger J. Best, Kenneth A. Coney ; versión en español Lino Santacruz con la colaboración de Enrique Bigné Alcaniz. by Hawkins, Del I [autor.] \| Best, Roger J \| Bigné Alcañiz, J Enrique \| Coney, Kenneth A \| Santacruz, Lino [traductor]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Wilmington, DE : Addison\Wesley Iberoamericana, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / H393c. Place hold Request article Add to cart (remove)
		Comportamiento del consumidor : construyendo estrategias de marketing / Del I. Hawkins, Roger J. Best, Kenneth A. Coney ; traducción María del Pilar Carril Villarreal ; revisión Jean Pierre Víctor Domette Nicolesco. by Hawkins, Del I [autor.] \| Best, Roger J \| Carril Villarreal, María del Pilar [traductora.] \| Coney, Kenneth A \| Domette Nicolesco, Jean Pierre Víctor [revisor.]. Edition: 9a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: México : McGraw\Hill, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.834 / H393c, ... Place hold Request article Add to cart (remove)
		Experiencias y casos de comportamiento del consumidor / Coordinadores Salvador Ruiz de Maya y Javier Alonso Rivas. by Alonso Rivas, Javier [autor.] \| Ruiz de Maya, Salvador. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Esic Editorial, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / R934e. Place hold Request article Add to cart (remove)
		Por qué compramos : la ciencia del shopping / Paco Underhill ; prólogo de José Luis Nueno ; traducción Ma. José Asís. by Underhill, Paco [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Gestión 2000, 2002Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.834 / U553p, ... Place hold Request article Add to cart (remove)
		Marcas pasión / Helen Edwards, Derek Day ; traductor Jaime Valencia Villa. by Edwards, Helen, 1965- [autor.] \| Carretero Padilla, Fernando [editor] \| Day, Derek, 1949- \| Valencia Villa, Jaime, 1951- [traductor]. Edition: Editor Fernando Carretero Padilla.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : Panamericana Editorial, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / E261m. Place hold Request article Add to cart (remove)
		The Entrepreneur's guide to customer development : A cheat sheet to The Four Steps to the Epiphany / by Brant Cooper & Patrick Vlaskovits ; foreword by Steven Gary Blank. by Cooper, Brant [autor.] \| Vlaskovits, Patrick. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Lexington, KT : Custdev, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.402 / C776e 2010. Place hold Request article Add to cart (remove)
		Principios de mercadeo / Alberto Céspedes Sáenz. by Céspedes Sáenz, Alberto [autor.]. Series: Textos universitarios. EconomíaEdition: 4a edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Ecoe Ediciones, 2005Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C373p 2005. Place hold Request article Add to cart (remove)
		The entrepreneur's guide to customer development : a "cheat sheet" to The four steps to the epiphany / by Brant Cooper & Patrick Vlaskovits ; foreword by Steven Gary Blank. by Cooper, Brant [autor.] \| Vlaskovits, Patrick \| Blank, Steven G. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Menlo Park, California : B. Cooper and P. Vlaskovitz, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.402 / C776e 2010. Place hold Request article Add to cart (remove)
		Sexy little numbers : how to grow your business using the data you already have / Dimitri Maex with Paul B. Brown. by Maex, Dimitri [autor.] \| Brown, Paul B [Autor]. Edition: Primera edición.Material type: Text; Nature of contents: ; Literary form: Not fiction ; Audience: Specialized; Original language: English Publisher: New York : Crown Business, 2012Copyright date: ©2012Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / B639 2012. Place hold Request article Add to cart (remove)
		Coolhunting, tendencias e innovación : a la cacería del futuro / Paula Riveros Tovar. by Riveros Tovar, Paula [autor.]. Edition: Segunda edición / .Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Ediciones de la U, 2019Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / R621 2019. Place hold Request article Add to cart (remove)

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