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		Principles of marketing engineering and analytics / Gary L. Lilien, Arving Rangaswamy, Arnaud De Bruyn. by Lilien, Gary L [autor.] \| Rangaswamy, Arving \| Bruyn, Arnaud De. Edition: Third. edition .Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: State College [Pensilvania] : DecisionPro, Inc., 2017Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.802 / L728p 2017. Place hold Request article Add to cart (remove)
		Marketing engineering : computer-assisted marketing analysis and planning / Gary L. Lilien, Arving Rangaswamy. by Lilien, Gary L [autor.] \| Rangaswamy, Arving. Edition: Second. edition / revisada.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Victoria, B.C. [Canada] : Trafford, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.802 / L728m 2004, ... Place hold Request article Add to cart (remove)

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