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Managerial economics : text, problems, and short cases / Milton H. Spencer.

By: Spencer, Milton H [autor.]Material type: TextTextLanguage: English Series: Irwin series in economicsPublisher: Homewood, Ill., R.D. Irwin, 1968Edition: 3a. ediciónDescription: xii, 515 páginas : ilustraciones, gráficasContent type: texto Media type: sin mediación Carrier type: volumenSubject(s): Economía empresarial | Gestión industrial | Toma de decisiones | Economía matemáticaDDC classification: 338.5
Contents:
1. Introduction: risk and uncertainty ; 2. Approaches to management decision making and theories of the firm ; 3. Forecasting ; 4. Profit ; 5. Demand ; 6. Production ; 7. Cost ; 8. Advertising ; 9. Pricing ; 10. Antitrust ; 11. Capital budgeting ; 12. Capital management and financial policy ; 13. Simulation ; 14. Linear programming and economic analysis.
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Libros Libros Biblioteca CESA

Diagonal 34 A No. 5 A - 23 

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General 338.5 / SP745m 1968 (Browse shelf(Opens below)) Ej. 1 Procesos técnicos (Acceso Restringido) 7101028090
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Incluye referencias bibliográficas.

1. Introduction: risk and uncertainty ; 2. Approaches to management decision making and theories of the firm ; 3. Forecasting ; 4. Profit ; 5. Demand ; 6. Production ; 7. Cost ; 8. Advertising ; 9. Pricing ; 10. Antitrust ; 11. Capital budgeting ; 12. Capital management and financial policy ; 13. Simulation ; 14. Linear programming and economic analysis.

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