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Publicidad : su papel en la mercadotecnia moderna / S. Watson Dunn ; translator Eduardo Escalona.

by Dunn, S. Watson [autor.].

Series: Biblioteca de altos estudios comercialesMaterial type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : UTEHA, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / D923p.

Building your advertising business : a complete guide to boost your billings / David M- Lockett.

by Lockett, David M [autor.].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Lincolnwood, Ill : NTC Business Books, 1989Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / L815b.

Cómo evaluar su publicidad / Marketing Publishing Center.

by Marketing Publishing Center [autor.].

Series: Biblioteca de Manuales prácticos de MarketingMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Díaz de Santos, 1982Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / M345c.

Advertising : what it is and how to do it / Roderick White.

by White, Roderick [autor.].

Edition: Third edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: London : McGraw\Hill Book Co., 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.1 / W582a.

La gestión de publicidad en la Empresa / Socorro Jaramillo Velásquez.

by Jaramillo Velásquez, Socorro.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Incolda, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: I658.8 / J371g 1995.

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