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		Conducta del consumidor : estrategias y tácticas aplicadas al marketing / Jaime Rivera Camino, Rolando Arellano Cueva, Víctor M. Molero Ayala ; prólogo de Mario Martínez Tercero. by Rivera Camino, Jaime [autor.] \| Arellano Cueva, Rolando \| Martínez Tercero, Mario \| Molero Ayala, Víctor Manuel. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Esic, 2000Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.834 / R621c, ... Place hold Request article Add to cart (remove)
		La conducta del consumidor : estrategias y tácticas aplicadas al marketing / Jaime Rivera Camino, Rolando Arellano Cueva, Víctor M. Molero Ayala ; Mario Martínez Tercero prólogo. by Rivera Camino, Jaime [autor.] \| Arellano Cueva, Rolando \| Martínez Tercero, Mario [prólogo] \| Molero Ayala, Víctor M. Series: Libros profesionales de empresaEdition: 3a edición.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : ESIC, 2013Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / R621c1 2013. Place hold Request article Add to cart (remove)

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