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		La guerra de las colas : vista por el presidente de PEPSI / Roger Enrico ; Jesse Kornbluth ; traducción Jorge Cárdenas Nannetti. by Enrico, Roger [autor.] \| Cárdenas Nannetti, Jorge, 1906- [traductor] \| Kornbluth, Jesse. Series: Serie Norma empresas y empresariosMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : Editorial Norma, 1988Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.00722 / E59g. Place hold Request article Add to cart (remove)
		The other guy blinked : how Pepsi won the cola wars / Roger Enrico and Jesse Kornbluth. by Enrico, Roger [autor.] \| Kornbluth, Jesse. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Toronto : Bantam, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.0072 / E595o. Place hold Request article Add to cart (remove)
		El estilo Coca\Cola : estrategías para competir en un mercado global / Mark Pendergrast ... [y otros] ; traduccion Eurolink. by Pendergrast, Mark [autor.] \| Eurolink Traductors [traductor]. Series: Grandes Casos EmpresarialesMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Ediciones Deusto, 2007Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.00722 / P397c. Place hold Request article Add to cart (remove)
		Coca\Cola por dentro : la historia de vida de un CEO en la construcción de la marca más popular del mundo / Neville Isdell, David Beasley ; traducción Alicia merli, Andrea Della Maggiore, Marina Uviedo [y otra]. by Isdell, Neville, 1944- [autor.] \| Beasley, David \| Maggiore, Andrea Della \| Merli, Alicia \| Uviedo, Guadalupe \| Uviedo, Marina. Edition: Segunda edición.Material type: Text; Nature of contents: ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Buenos Aires : Temas, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / I713h 2011. Place hold Request article Add to cart (remove)

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