The influence of national culture on customers cross-buying intentions in Asia banking services : evidence from Korea and Taiwan / Jung Kee Hong, You-il Lee.
Material type:
TextLanguage: English Publisher: [Washington D.C.] : Routledge, 2014Description: 189 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 9780415828642Subject(s): Servicios bancarios -- Clientes -- Asia Pacífico | Servicios financieros -- Seguros -- Asia Pacífico | Asia PacificoDDC classification: 332.1
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Libros
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Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | PN 332.1 / H772i 2014 (Browse shelf(Opens below)) | Ej.1 | Available | 7101022322 |
Adquirido con fondos del Ministerio de Asuntos Exteriores de la República de Corea. Julio del año 2014.
Incluye bibliografía (p.161 - 180)
Incluye índice (p.181 - 189)
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