Results
|
|
|
|
|
|
|
|
|
|
|
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. by Schiffman, Leon G [autor.] | Kanuk, Leslie Lazar. Edition: Fifth edition.Material type:  Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Englewood Cliffs, NJ : Prentice Hall, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / S333b.
|
|
|
|
Customer connections : new strategies for growth / Robert E. Wayland, Paul M Cole. by Wayland, Robert E. (Robert Edwin), 1946- [autor.] | Cole, Paul M. (Paul Michael), 1958-. Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Boston, MA : Harvard Business School Press, 1997Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / W358c, ... Not available: Biblioteca CESA: Damaged (1).
|
|
|
|
Administracion de servicios : estrategias para la creacion de valor en el nuevo paradigma de los negocios / Christopher Loverlock, [y otros cuatro] ; traduccion Miguel Angel Sanchez Carrion, Pilar Mascaro Sacristan, Jaime Gomez Mont Araiza ; colaboracion tecnica Karla Veronica Cabrera Martinez. by Lovelock, Christopher H [autor] | Cabrera Martinez, Karla Veronica [colaborador] | Gómez Mont Araiza, Jaime [traductor] | Mascaró Sacristán, Pilar [traductor] | Sánchez Carrión, Miguel Angel [traductor]. Series: Area: AdministracionEdition: Segunda edicion.Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Spanish Original language: English Publisher: Naucalpan de Juarez, Estado de Mexico : Pearson Educacion de Mexico : Prentice Hall, 2011Publisher: [s.l.] : [s.e.], 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / A238a.
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Marketing industrial : conexión entre la estrategia, las relaciones y el aprendizaje / F. Robert Dwyer, John F. Tanner ; revisión técnica de Jorge Luján Sauri ; traducción de Jorge A. Velázquez Arellano, Martha E. Mauri Hernández. by Dwyer, F Robert [autor.] | Luján Sauri, Jorge Humberto [revisión] | Mares Chacón, Jesús [editor] | Mauri Hernández, Martha E [traductor] | Tanner, John F | Velázquez Arellano, Jorge Alberto [traductor]. Edition: 3a. edition / editado por Jesús Mares Chacón.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: Spanish Original language: English Publisher: México : McGraw\Hill, 2007Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / D993m.
|
|
|
|
|
|
|
|
Marketing de Servicios / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler ; revisión técnica Juan Pablo Calderón Dávalos, Irma López Espinosa ; traducción Jorge Alberto Velázquez Arellano y Elizabeth Treviño Rosales. by Zeithaml, Valarie A [autor.] | Bitner, Mary Jo | Calderón Dávalos, Juan Pablo [revisión] | Gremler, Dwayne D | López Espinosa, Irma [revisión] | Treviño Rosales, Magda Elizabeth [traductor] | Velázquez Arellano, Jorge Alberto [traductor]. Edition: 5a edition.Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Spanish Original language: English Publisher: México : McGraw Hill, 2009Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / Z48m, ...
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Sport marketing / Bernard J. Mullin, Stephen Hardy, William A Sutton. by Mullin, Bernard James [autor.] | Hardy, Stephen, 1948- | Sutton, William Anthony, 1951-. Edition: Third edition.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Champaign, IL : Human Kinetics, 2007Online access: Table of contents only Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / M959s.
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
