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		Dirección de marketing : fundamentos y software de aplicaciones / Ildefonso Grande Esteban. by Grande Esteban, Ildefonso [autor.]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid ; Santafé de Bogotá : McGraw\Hill, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / G751d. Place hold Request article Add to cart (remove)
		Dirección de la mercadotecnia : análisis, planeación, implementación y control / Phillip Kotler ; traducción: Eugenia Rosete Solis, Mercedes Córdoba y Magro. by Kotler, Philip [autor.]. Edition: 7a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Prentice\Hall Hispanoamericana, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / K874d. Place hold Request article Add to cart (remove)
		Principios de marketing / Philip Kotler, Gary Armstrong ; traducción Yago Moreno López ; revisión técnica Jesús García de Madariaga, Javier de Jesús Flores Zamora, Carlos Alberto Galli. by Kotler, Philip [autor.] \| Flores Zamora, Javier de Jesús [revisión] \| Galli, Carlos Alberto [revisión] \| García de Madariaga, Jesús [revisión] \| Moreno López, Yago [traductor] \| Armstrong, Gary. Edition: 12a. edition / editor Alberto Canizal.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Pearson Educación, 2008Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / K874m, ... Place hold Request article Add to cart (remove)
		Principles of marketing / Philip Kotler, Gary Armstrong. by Kotler, Philip [autor.] \| Armstrong, Gary M, 960-. Edition: Fifteenth edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : Pearson, 2014Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 K874p 2014. Place hold Request article Add to cart (remove)

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