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Persuasión y neurociencias : apelar al cerebro / José Rúas Araújo y Francisco Javier García Sanz .

by Rúas Araújo, José [autor.] | García Sanz, Francisco Javier.

Series: : Periodística ; 70Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Salamanca, España : Comunicación Social Ediciones y Publicaciones, 2018Availability: Items available for loan: Biblioteca CESA (1)Call number: 303.342 / R894p 2018.

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Persuasion equation : the subtle science of getting your way / Mark Rodgers.

by Rodgers, Mark, 1965- [autor.].

Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : American Management Association, 2015Availability: Items available for loan: Biblioteca CESA (1)Call number: 303.342 / R691p 2015.

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