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Commonsense direct & digital marketing / Drayton Bird.

by Bird, Drayton [autor.].

Edition: Fifth edition.Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: inglés Publisher: Londres : Dover, N.H. ; Kogan Page, 2007Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.84 / B618c 2007, ...

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Word of mouth marketing : how smart companies get people talking / Andy Sernovitz.

by Sernovitz, Andy [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Greenleaf Book Group Press, 2012Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.87 S486w.

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