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Marketing, principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge.

by Bearden, William O, 1945- [autor.] | Ingram, Thomas | Laforge, Raymond W.

Edition: Fourth. edition.Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw-Hill Irwin, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / B368m, ... Not available: Biblioteca CESA: Lost (1).

Marketing : principles and perpectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge.

by Bearden, William O | Ingram, Thomas N | Laforge, Raymond W.

Edition: Fourth edition.Material type: Film Film; Type of visual material: videorecording ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : McGraw-Hill / Irwin, 1988Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B368 1988.

Video Series To Accompany Marketing 4E by Bearden / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge.

by Bearden, William O | Ingram, Thomas N | Laforge, Raymond W.

Material type: Film Film; Type of visual material: videorecording ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Irwin / McGraw-Hill, 1998Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.802 / B368 1998, ...

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