Compita contra los grandes : evite que los grandes centros comerciales amenacen a su pequeno negocio, use sus mismas estrategias / Don Taylor y Jeanne Smalling Archer ; traducción Rosa María Rosas Sánchez.
Material type:
TextLanguage: Spanish Original language: English Publisher: México : McGraw\Hill, 1995Description: xi, 265 páginas : ilustraciones ; 21 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 9701007794Subject(s): Microempresas -- Administración | Servicio al clienteDDC classification: 658.87
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Título original Up against the wal\marts : how your business can prosper in the shadow of the retail giants.
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